How controlling AI is key to achieving true sustainability
From AI governance to institutional trust, Ioannis Ioannou predicts the future of responsible business.
In 30 seconds
What if the most successful companies no longer need a sustainability strategy because it is embedded in every business decision they make?
AI's greatest risks and opportunities may not depend on technology itself, but on the governance systems that shape how it is developed and used.
As trust in institutions falls, a surprising solution could determine whether societies can tackle climate change, inequality and other global challenges.
Corporate sustainability is one of the most contested ideas in business today. But what if, in the next ten years, it is no longer a separate agenda at all?
In this thought-provoking film, Ioannis Ioannou, Associate Professor of Strategy and Entrepreneurship at London Business School, shares three predictions for the future of business, technology and society.
Ioannis argues that the challenges ahead will require new thinking and collective action. The question is not whether change is coming, but what role each of us will play in shaping it – and that includes AI, where the greatest risks and opportunities may not depend on technology itself, but on the governance systems that shape how it is developed and used.
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