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17,000
Participants
850
Studies ran
28,500
Hours
spent on studies
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Study publications
Gabrielle Adams
2015
Forgiveness is not always divine: When expressing forgiveness makes others avoid you
Adams G S; Zou X; Inesi M B; Pillutla M M
Organizational Behavior and Human Decision Processes 2015 Vol 126:1 p 130-141
Simona Botti
2013
Turning the page: The impact of choice closure on satisfaction
Yangjie G; Botti S; Faro D
Journal of Consumer Research 2013 Vol 40:2 p 268-283
2011
Decision speed and choice regret: When haste feels like waste
Yoel I; Botti B; Hanko K
Journal of Experimental Social Psychology 2011 Vol 47:3 p 533-540
The locus of choice: personal causality and satisfaction with hedonic and utilitarian decisions
Botti S; McGill A L
Journal of Consumer Research 2011 Vol 37:6 p 1065-1078
David Faro
2014
Is it still working? Task difficulty promotes a rapid wear-off bias in judgments of pharmacological products
Ilyuk; Veronika; Block L; Faro D
Journal of Consumer Research 2014 August Vol 41 p 775-793
2013
More for the many: The influence of entitativity on charitable giving
Smith R W; Faro D; Burson K A
Journal of Consumer Research 2013 Vol 39:5 p 961-976
Multiple-unit holdings yield attenuated endowment effects
Burson K; Faro D; Rottenstreich Y
Management Science 2013 Vol 59:3 p 545-555
2010
Naive theories of causal force and compression of elapsed time judgements
Faro D; McGill A L; Hastie R
Journal of Personality and Social Psychology 2010 May Vol 98:5 p 683-701
Ena
2014
Objects of desire: Subordinate ingratiation triggers self-objectification among powerful individuals
Inesi E; Lee S; Rios K
Journal of Experimental Social Psychology 2014 July Vol 53 p 19-30
2013
Fighting for independence: Significant others' goals for oneself incite reactance among the powerful
Inesi M E; Rios K
Journal of Experimental Social Psychology 2013 Vol 49:6 p 1168-1176
2010 Power and loss aversion
Inesi M E
Organizational Behavior and Human Decision Processes 2010:112 p 58-69
Gillian Ku
2012
Starting high and ending with nothing: The role of anchors and power in negotiations
Schweinsberg M; Ku G; Wang C S; Pillutla M
Journal of Experimental Social Psychology 2012 Vol 48:1 p 226-231
Celia Moore
2014
Just think about it? Cognitive complexity and moral choice
Moore C; Tenbrunsel A E
Organizational Behavior and Human Decision Processes 2014 Vol 123:2 p 138-149
2013
Cheater's high? The unexpected affective benefits of unethical behaviour
Ruedy N E; Moore C; Gino F; Schweitzer M E
Journal of Personality and Social Psychology 2013 Vol 105:4 p 531-548
2012
Why employees do bad things: Moral disengagement and unethical organizational behavior
Moore C; Detert J R; Treviño L K; Baker V L; Mayer D M
Personnel Psychology 2012 Vol 65:1 p 1-48
Margaret Ormiston
2013
Self-fulfilling prophecies as a link between men’s facial width-to-height ratio and behavior
Haselhuhn M P; Wong E M; Ormiston M E
PLoS ONE 2013
2010
From approach to inhibition: The influence of power on responses to poor-performers
Ferguson A; Ormiston M E; Moon H
Journal of Applied Psychology 2010 Vol 95:2 p 305-320
Madan Pillutla
2015
When beauty helps and when it hurts: An organizational context model of attractiveness discrimination in selection decisions
Lee S; Pitesa M; Pillutla M; Thau S
Organizational Behavior and Human Decision Processes 2015 Vol 128 p 15-28
2012
Starting high and ending with nothing: The role of anchors and power in negotiations
Schweinsberg M; Ku G; Wang C S; Pillutla M
Journal of Experimental Social Psychology 2012 Vol 48:1 p 226-231
2010
Social reconnection revisited: the effects of social exclusion risk on reciprocity, trust, and general risk-taking
Derfler-Rozin R; Pillutla M; Thau S
Organizational Behavior and Human Decision Processes 2010 Vol 112 p 140-150
Niro Sivanathan
2012
Power and overconfident decision-making
Fast N J; Sivanathan N; Mayer N D; Galinsky A D
Organizational Behavior and Human Decision Processes 2012 March Vol 117:2 p 249-260
2008
Power gained, power lost
Sivanathan N; Pillutla M M; Murnighan J K
Organizational Behavior and Human Decision Processes 2008 Vol 105:2 p 135-146
Stefan Thau
2015
Discrimination in selection decisions: Integrating stereotype fit and interdependence theories
Lee S; Pitesa M; Thau S; Pillutla M
Academy of Management Journal 2015 Vol 126 p 130-141
Unethical for the Sake of the Group: Risk of Social Exclusion and Pro-Group Unethical Behavior
Thau S; Derfler-Rozin R; Mitchell M S; Pillutla M M
Journal of Applied Psychology 2015 VOL 100:1 P98-113
2013
Cognitive control and socially desirable behavior: The role of interpersonal impact
Pitesa M; Thau S; Pillutla M
Organizational Behavior and Human Decision Processes 2013 Vol 122:2 p 232-243
Xi Zou
2014
In pursuit of progress: Promotion motivation and risk preference in the domain of gains
Zou X; Scholer A A; Higgins ET
Journal of Personality and Social Psychology 2014 Vol 106:2 p 183-201
2010
When risk-seeking becomes a tactical necessity
Scholer A A; Zou X; Fujita K; Stroessner S J; Higgins E T
Journal of Personality and Social Psychology 2010 Vol 99:2 p 215-231 -
Conduct research
Any London Business School faculty member or PhD student can use the lab to run behavioural research studies.
The lab offers a range of services and flexibility, and includes six cubicles, five group rooms, one computer lab and one physiological room.
The following software is available:
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Qualtrics - Online survey application
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MediaLab/DirectRT - Research software
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Tobii - Eye tracking software
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E-Prime - Research software
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Ztree - Research software.
Members of the School community can find out more about our software programmes on Portal. Requests for other software are welcome.
Contact the lab team -
Participate in research
Contribute to world-leading research. Our cutting-edge lab is the place where ideas are tested and concepts are proven. Your opinions and thoughts will help shape a host of consumer behavioural and social psychology research.
Most studies at the lab are computer-based. For example, you could be asked to look at some information on a computer screen (such as an advertisement or a scenario) and give your opinion on a rating scale.
In other research studies, you may be asked to interact with another participant in a group discussion or other group activity. We will always let you know the nature of the study before inviting you to take part.
No prior knowledge is required and anyone over the age of 18 is welcome to participate.
Each study session conducted in the lab pays cash and can last from 5 - 60 minutes. For online studies you will be paid in Amazon.co.uk vouchers.
Create an account on our database
- Enter your email address and choose a username.
- Check your email and activate your account.
- Log in to the participation website and complete the pre-screen.
- You will then be able to see all available studies, receive email invitations to studies, book participation and take part directly in available online studies.
To sign up to a study you must:
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be 18 or older
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arrive 5-10 minutes before your scheduled time
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not participate in the same study more than once
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always take the tasks seriously; your contribution is essential to the success of our research
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follow all instructions carefully
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make sure you understand instructions and ask the experimenter for clarification if needed
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not disturb other participants (no mobile phones, loud conversations, eating, etc.)
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not create more than one account on our research participation website.
Location
The Research Lab is located at 26-34 Park Road – a short distance from the main school entrance and a five minute walk from Baker Street tube station. Upon arrival, press the buzzer and either state your name or participant ID number.
Hours of operation
Monday to Friday: 9:30 -17:30
Saturday and Sunday: Closed
FAQs
Please see our participant and visitor FAQs here
Contact us
To join a research-based project at the Lab, or if you have any further questions, do get in touch with the Lab directly and the helpful staff there will be able to respond suitably.