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By Kathy Brewis

When Rob Goffee and Gareth Jones wrote their bestselling books on authenticity, AI was in its infancy. What do leaders need to know now?

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How AI is changing the rules of competition

AI is reshaping how industries compete, how value is created, and how organisations operate. Join London Business School experts and industry leaders to explore why so many transformations stall and what it takes to scale AI for real business impact.

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Research highlights

TV advertising and online sales

In this day and age, many people use multiple screens simultaneously.

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Ethnic minority analysts’ conference call participation

When it comes public earnings conference calls, are ethnic minority analysts less likely to participate?

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Consumers and artificial intelligence

AI products promise to improve consumer wellbeing.

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