Wype wins TV Star competition

London Business School and the Institute of Entrepreneurship and Private Capital (IEPC) are thrilled to reveal that Wype has won this year’s TV Star competition, securing a £50,000 fully funded TV advertising campaign with All Response Media.

Out of more than 60 standout UK start-ups, Wype impressed a panel of industry experts with their bold mission, scalable strategy, and fresh take on what they call “bottom care”, with a sustainable and medically backed approach.

Their prize includes:

• Full creative production;

• National TV media plan;

• Performance optimisation via ARMalytics®

Backed by partners at Sky Media UK, UKTN, Founders Factory, Transmission, and Astus Group, TV Star 2025 showcased the very best of innovation in sectors from health tech to education.

Huge congratulations to LBS alumni Giorgia Granata, Eli Khrapko and the Wype team!

Read Wype's back story here