Professor of Marketing: Chair, Marketing Faculty
BA (Bocconi) MBA PhD (Chicago)
Professor Botti joined London Business School in 2007 after two years as Assistant Professor of Marketing at the S.C. Johnson Graduate School of Management, Cornell University. She received an undergraduate degree in Business Administration from Bocconi University in Milan, Italy, and a MBA and PhD in Marketing from the University of Chicago.
Professor Botti teaches the Brand Management elective and co-directs (with David Faro) the open enrolment executive education course Strategic Branding: From Behavioural Insight to Business Growth. In 2017 she received the MBA Best Teacher Award and the London Business School Excellence in Teaching Award.
Professor Botti’s research focuses on consumer behaviour and decision making, with particular emphasis on the psychological processes underlying perceived personal control and how exercising control (freedom of choice, power, information) influence consumers’ satisfaction and well-being.
Her work has been published in leading psychology and consumer behaviour journals, including the Journal of Consumer Research, Journal of Personality and Social Psychology, and Psychological Science. She is Associate Editor at Journal of Consumer Psychology and Journal of Consumer Research, and on the editorial boards of International Journal of Research in Marketing, Journal of Marketing Research, Journal of Marketing, and Journal of Marketing Behavior. She also served on the Association for Consumer Research Board as International Perspectives Director from 2016 to 2018.
Consumer behaviour and decision making, with a focus on how perceived personal control influences satisfaction and well-being.
MacInnis D J; Morwitz V G; Botti S; Hoffman D; Kozinets R; Lehmann D R; Lynch J G Jr; Pechmann C
Journal of Marketing 2020 Vol 84:2 p 1-23
Botti S; Gu Y; Faro D
Journal of Consumer Research 2018 Vol 45:4 p 792-809
Cryder C; Botti S; Simonyan Y
Journal of Marketing Research 2017 Vol 54:4 p 605-618
Behavioral Public Policy Blog
Franssens S; Botti S
Advances in Consumer Research 2016 Vol 44 p 113-114
Schanbacher A; Faro D; Botti S
Advances in Consumer Research 2016 Vol 44 p 125-126
Gu Y; Klesse A K; Botti S; Faro D
Advances in Consumer Research 2015 Vol 43 p 105-110
Visentin M; Franssens S; Botti S
in Batra R, Seifert C, Brei D eds., Psychology of design: creating consumer appeal. New York: Routledge.
Fridman I; Botti S; Iyengar S S; Gavazi E
Advances in Consumer Research 2014 Vol 42 p 65-69
Hermann G; Botti S; Tavassoli N T
European Case Clearing House 2013
Botti S; Labroo A
Advances in Consumer Research 2013 Vol 41
Gu Y; Botti S; Faro D
Journal of Consumer Research 2013 Vol 40:2 p 268-283
Inbar Y; Botti S; Hanko K
Journal of Experimental Social Psychology 2011 Vol 47:3 p 533-540
Inesi M E; Botti S; Dubois D; Rucker D D; Galinsky AD
Psychological Science 2011 Vol 22:8 p 1042-1048
Botti S; McGill A L
Journal of Consumer Research 2011 Vol 37:6 p 1065-1078
Botti S; Hsee C K
Organizational Behavior and Human Decision Processes 2010 Vol 112:2 p 161-171
Botti S; Orfali K; Iyengar S S
Journal of Consumer Research 2009 Vol 36:3 p 337-352
Botti S; Broniarczyk S; Häubl G; Hill R; Huang Y; Kahn B; Kopalle P; Lehmann D; Urbany J; Wansink B
Marketing Letters 2008 Vol 19:3-4 p 183-199
Aggarwal P; Botti S
in Gavan J. Fitzsimons and Vicki G. Morwitz (ed.) Advances in Consumer Research, 34, 161-62
Botti S; Iyengar S S
Journal of Public Policy 2006 Vol 25:1 p 24-38
Botti S; McGill A L
Journal of Consumer Research 2006:33 p 211-219
Botti S; Iyengar S S
Journal of Personality and Social Psychology 2004 Vol 87:3 p 312-326
in Castaldo S (ed.) Retailing and Innovation, Milan (Italy), Egea, 159-84
International Journal of Arts Management 2000 Vol 2:3 p 14-27
Botti S; Castaldo S
Economia & Management 1999 January:1 p 17-37
Botti S; Valdani E
Finanza Marketing e Produzione 1999 March:17 p 141-168
Our teaching offering is updated annually. Faculty and programme material are subject to change.