Iris Steenkamp

  • Degree Programme: PhD in Marketing

Iris Steenkamp is a PhD student in Marketing at London Business School. Her research focuses on skills development, employability, financial behaviour and entrepreneurship in emerging markets. Current projects are field experiments and intervention studies in India, Uganda and Ethiopia.

Iris holds an M.Sc. degree in Marketing from Rotterdam School of Management and a B.Sc. in Economics from Erasmus University Rotterdam with a minor in development economics from Stellenbosch University (South Africa). In her free time, she enjoys going to the theatre and traveling.

In 2020, Iris was awarded the Wheeler Institute for Business and Development PhD Award, a prestigious recognition of cutting-edge research at the intersection of business and development. Learn more

Iris’s research is featured in the Wheeler Institute for Business and Development brochure.

Empowering women entrepreneurs in India


Go your own way: Migration, Consumption and status

Research interests

  • Emerging markets
  • Entrepreneurs
  • Skill development
  • Consumption
  • Financial behaviour