Master the principles of design thinking to ignite, manage and sustain innovation in your team, department or business unit.
Drive digital transformation, understand customer needs through data-enhanced insights, and generate creative solutions using AI as your innovation partner.
Define your own innovation challenge and solve it with design thinking principles.
management experience
on average
Attendees include:
C-suite and General Management Executives
Mid-level Functional Managers
Consultants
Entrepreneurs, Owners and Founders
Redefine your approach with the latest design thinking principles.
Module 1 | Why innovation is important to you
You will become conversant in the why, what, and how of innovation, learning the basic principles of innovation, why it’s necessary to your success and what form it takes.
We look at the narrative from COVID-era volatility to AI-driven disruption, highlighting AIs potential as a game-changing force.
Module 2 | Identifying customers’ needs
Master the key principals of design thinking, trying out its techniques and tools to help you make it real.
Learn to use Generative AI as a tool to support empathy and insight generation in the design thinking process.
Combine digital ethnography and behavioural data with traditional qualitative research for comprehensive user understanding.
Module 3 | Defining your own innovation challenge
Apply AI-powered trend forecasting and scenario planning to develop robust innovation challenges.
Scope challenges effectively by integrating AI's impact on changing work environments.
Learn to frame your challenges in a way that reveals answers, not just obstacles.
Module 4 | Exploring possible futures
Begin to connect ideas to your challenge, develop new models of thinking and consider multiple perspectives.
Explore opportunities with Generative AI as a creative thought partner during ideation sessions enhanced with contemporary case studies to inspire innovative thinking.
Module 5 | How to take your concept forward
Explore prototyping your concept in an easy and low-risk way.
Understand the techniques for selecting the most promising ideas and developing them further and discover how to design and run an experiment.
Implement lightweight AI tools for faster design iteration and feedback gathering.
Module 6 | Making your ideas stick
Taking a broader perspective, you will consider the tactics needed to gain support from those inside and outside your business, while learning how to help others develop their own innovation ideas.
Analyse relevant case studies aligned with your specific industry interests and challenges and develop implementation roadmaps using insights from leading innovators.
Challenge your thinking with our range of online courses for individuals and teams. During this unique digital learning experience, you’ll embark on a self-paced journey with a dedicated Learning Manager over the course of several weeks. We have a variety of programmes to suit your individual needs, all of which offer access to the expertise of our world-class faculty, no matter where you are in the world, and an e-certificate on completion.
Learn from industry experts through videos, curated content, assignments and - on select courses - live faculty sessions
Experience a journey to suit your schedule with self-paced learning over the course of 6 weeks.
Benefit from the support of two learning managers to boost your development.
Connect and reinforce your learnings with an exceptional group of peers from around the world.
Build credibility with a London Business School e-certificate on completion.
This programme can also be taken as part of the Certificate in Management. Enhance your leadership approach, hone your business skills and curate your own curriculum with a blend of online and in-person learning.
Submit your application through our online application form.
Not ready to apply yet? Reserve a place
The fee for the programme is £2,095.*
We offer a 25% discount for London Business School Alumni and for those who have completed four eligible Certificate in Management or Certificate in Finance programmes.
For more information on what the programme fee covers, please speak to our Client Relationship Manager.
*Fees are subject to change.
