ONLINE PROGRAMME

Innovation Through Design Thinking

Master the principals of design thinking to ignite, manage and sustain innovation in your team, department or business unit.

Apply now

Programme Impact

Build a truly innovative organisation

Drive change, understand your customers’ needs and generate creative, optimal outcomes.

Good for you
Good for your organisation

Discover why innovation is important to you and how design thinking can help you unlock your creativity.
Define your own innovation challenge and solve it with design thinking principals.

Move your concept forward by building the right strategy with stakeholder support.
Use business experimentation and prototyping to turn your ideas into reality.

Identify why innovation is important to your organisation and how design thinking can help you build a corporate culture that nurtures creativity.
Apply programme content directly to your organisation’s context through the latest research from our world-class faculty and regular feedback from learning coaches.

Simultaneously exploit a whole new market while protecting your current one.
Gain a better understanding of your potential, new, and loyal customers.

"This course is first in its category. It has made a real difference in how I approach innovation."

Assumpta Eceiza Nebreda

Financial and Facilities Manager, Fundación Cudeca - Cudeca Hospice
Programme: Innovation Through Design Thinking
Nationality: Spanish

Right for you

This programme is designed for executives tasked with igniting innovation within their organisations, or who seek to create innovative solutions to a major challenge.

management experience

on average

Attendees include:

C-suite and General Management Executives
Mid-level Functional Managers
Consultants
Entrepreneurs, Owners and Founders

Programme Content

Identify and overcome your challenges

Redefine your approach with the latest design thinking principals.

What you learn
How you learn

Module 1 | Why innovation is important to you?
You will become conversant in the why, what, and how of innovation, learning the basic principles of innovation, why it’s necessary to your success and what form it takes.
Module 2 | Identifying customers’ needs:
Master the key principals of design thinking, trying out its techniques and tools to help you make it real.
Module 3 | Defining your own innovation challenge:
What innovation opportunities are you considering? What battles are you fighting? Learn to frame your challenges in a way that reveals answers, not just obstacles.
Module 4 | Exploring possible futures:
Begin to connect ideas to your challenge, develop new models of thinking and consider multiple perspectives.
Module 5 | How to take your concept forward:
Explore prototyping your concept in an easy and low-risk way. Understand the techniques for selecting the most promising ideas and developing them further and discover how to design and run an experiment.
Module 6 | Making your ideas stick:
Taking a broader perspective, you will consider the tactics needed to gain support from those inside and outside your business, while learning how to help others develop their own innovation ideas.

Work through each module at your own pace, selecting material relevant to your individual innovation challenge.
Access two online webinars – one at the start of the programme and the other before completion – with Julian Birkinshaw, Professor of Strategy and Entrepreneurship.
Benefit from the guidance of business experts and dedicated coaches to aid your development throughout the programme.
Join your global peers in dynamic discussion forums and participate in surveys to track your progress.

Our faculty

Experts in the field

Access some of the world’s leading thinkers whose cutting-edge research in global business is grounded in real-world practicality.

Julian Birkinshaw

Professor of Strategy and Entrepreneurship, Academic Director of the Institute of Innovation and Entrepreneurship

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Julian Birkinshaw

Professor of Strategy and Entrepreneurship, Academic Director of the Institute of Innovation and Entrepreneurship

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Academic Focus

Learn from one of the globe’s top 50 thinkers in the field of Management. Professor Birkinshaw is a leading authority on disruption and renewal in established firms, consulting to executives around the world.

Recent Clients

Rio Tinto, ABN Amro, UBS, Tata Group, Exxon.

Experience

He has written 15 books, including the recently published Fast/Forward with Jonas Ridderstrale, which offers companies a set of guidelines for how to respond to disruption. He is regularly quoted in international media outlets, including CNN, the BBC, The Economist, The Wall Street Journal, Huffington Post, Businessweek and The Times. His combination of academic prowess and real-world experience as a world-class consultant and practitioner will give you unparalleled insight into the world of disruption. Professor Birkinshaw’s other areas of expertise include the strategy and organisation of large corporations, specifically corporate entrepreneurship, strategic agility and headquarters-subsidiary relationships.

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;

Mary Ward

Learning Manager

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Mary Ward

Learning Manager

Experience

Mary is a strategic consultant, specialising in innovation and brands. Her independent consultancy, Innovation Kinetics, helps clients spark growth at the front end of innovation, from strategy to idea generation and concept development. She spans multiple sectors from food, healthcare and travel to education, public sector and Not for Profit. Repeat clients include multibillion-pound global companies like GSK Consumer Healthcare and Givaudan. She is a Trustee on the board of an International Development charity.

Prior to consultancy, Mary held the position of Innovation Director at AkzoNobel (formerly ICI), the world’s largest paint and coatings company, where she worked across Europe, Asia, USA and Latin America. As Head of Innovation for Dulux in the UK, she launched a portfolio of new products and services, including many multimillion-pound global successes. Her academic education includes a first class degree in Chemistry from Trinity College, Dublin and an MSc.

Mary is an experienced facilitator and has worked with LBS since 2013, contributing to LBS Executive Education programmes on strategy and innovation.

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Certificate in Management

This programme can also be taken as part of the Certificate in Management. Enhance your leadership approach, hone your business skills and curate your own curriculum with a blend of online and in-person learning.

Find out more

How to apply

London Business School is collaborating with online education provider Emeritus to deliver this programme. Emeritus handles the registration process and will answer any questions you have about the programme, and whether it’s right for you. This partnership harnesses Emeritus’ expertise and cutting-edge learning technology, further enabling London Business School’s world-class programmes and thought leaders to offer an engaging and collaborative digital format with truly global reach.

Apply online

How long does it take to apply?

We anticipate the application form will take approximately 15 minutes to complete. You will need to create a new account to get started.
How will my application be acknowledged?

As soon as you submit your application, you will receive a confirmation email. Your participation is not secured until payment is made. Options include flexible payments.
Language requirements

As the programme is conducted in English, a good working knowledge of the language is essential. If English is not your first language, we may require evidence of your proficiency.
Cancellations

For cancellations, please refer to this policy.

Fees

The fee for programmes starting in 2021 is £1,850.*

We offer a 25% discount for London Business School Alumni.

*Fees are subject to change.

Contact us

lbs@emeritus.org
+44 (0)2897 441155

Innovation Through Design Thinking

Programme Impact

Build a truly innovative organisation

Right for you

Programme Content

Identify and overcome your challenges

Our faculty

Experts in the field

Julian Birkinshaw

Mary Ward

Certificate in Management

How to apply

Fees

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