Tailor your learning experience with a choice of electives from our vibrant cross-programme, cross-subject portfolio.

 

Electives enable you to focus on a specific area of interest, or customise your degree towards a particular career objective. Our electives are offered across multiple subject areas - including classes such as Elements of Machine Learning for Business, New Technology Ventures, Managing a Digital Organisation and Fin Tech and World Economy: Problems and Prospects - our state-of-the-art portfolio showcases our faulty insight and research expertise.

 

Electives also allow you to study alongside students from our MBA, MiF, MiM, MFA and leadership programmes, expanding your network and gaining exposure to highly experienced professionals with years of business insight.

 

Listed here are a brief sample of the electives that will be on offer.

  • Financial Statement Analysis

    Faculty: Alastair Lawrence

     

    Gain the critical skills to analyse public companies’ financial statements from the investor’s perspective. With this course, you will become an informed and sceptical user of financial reporting information that in turn, lays the framework for you to become a competent and confident investor.

  • Python for finance

    Faculty: Ekaterina Abramova/Francisco Gomes

     

    The course will first introduce students to basic programming concepts and to the Python language. Students will then learn to use Python to analyse a wide variety of financial data (including qualitative data) and compute important financial and statistical quantities. Building on this we proceed to present advanced applications such as simulations, valuation, devising and evaluating trading strategies, portfolio construction, risk assessment, among others.

  • Fixed Income Securities

    Faculty: Suleyman Basak

     

    Undertake a rigorous study across a wide range of fixed income securities, from pure discount to putable bonds. In addition to analysing specific types of fixed income securities, you will learn tools that are useful in bond portfolio management. These include construction of discount functions, horizon analysis, immunization and duration/convexity matching for hedging, and models for pricing a variety of fixed income securities.

  • Equity Investment Management

    Faculty: Narayan Naik/Magnus Dahlquist

    The objective of this course is to survey the most important theoretical concepts in the field of investment management, to examine whether these theories are supported by empirical evidence, and to identify the practical implications for investment professionals. The course will emphasize topics where research provides an important message for professional management of the investment function, and how this can be used in practice.

  • Credit Risk

    Faculty: Stephen Schaefer

     

    Develop an in-depth understanding of credit risk; how it is traded, how it is priced, the instruments that are available for managing credit exposure and the different approaches to assessing default risk. The aim of this course is to provide you with a balance between a sound conceptual framework and market understanding and insight. Both are essential to the informed practitioner.

  • Fin Tech

    Faculty: Narayan Naik/ Lil Mohan

     

    Examine how Fintech is breaking the financial services value chain through more efficient provisioning of Payments, Deposits and Lending, Capital Raising, Wealth Management, Insurance and Market Data Analytics. Time permitting, it will discuss the effect of smart wearables, digital identity and other new technologies on business models and explore the impact of Big Data and Artificial Intelligence on traditional ways of businesses and governments.

     

  • Pricing Strategy and Tactics

    Faculty: Oded Koenigsberg

     

    Drawing on a mixture of fields, including economics, psychology, sociology, statistics, you will be introduced to new approaches and useful frameworks for solving the most pressing contemporary pricing problems.

  • Managing and Marketing Innovation

    Faculty: Om Narasimhan

     

    Gain insights and tools derived from original research on managing and marketing innovation, the ability to recognise and frame common innovation challenges and opportunities, and fluency in making strategic decisions on innovation.

  • Social Media and Internet Marketing

    Faculty: Lil Mohan

     

    You will learn about how digital consumers behave and what are the most effective ways to digitally engage with them, how to create internet and social media marketing strategies and programs, what frameworks and metrics to apply and when to apply them, and how to seamlessly combine digital with traditional off-line marketing.

  • Digital Investing

    Faculty: Alastair Lawrence

    This course will provide a framework for identifying digital companies and assessing their potential values. It will highlight why digital companies are fundamentally different both operationally as well as financially. Students will analyse opportunities for digital companies as well as discuss the significant risks facing such companies. The course will illustrate the key financial reporting considerations of digital investing, and students will learn where to find key financial reporting disclosures for digital companies and how they vary between types of digital companies. Leading executives and analysts will provide their insights into where the digital space is going.

  • Supply Chain Management

    Faculty: Jérémie Gallien

     

    Learn about the qualitative frameworks used by general managers and to the detailed mathematical models used by their reports and consultants. From physical infrastructure (logistics and warehousing); to Flow management (forecasting, inventory control and optimization).

  • Energy: Markets, Models & Strategies

    Faculty: Derek Bunn

     

    Gain insight into an industrial sector of worldwide importance, and one in which there are now many business challenges through market restructuring and the development of low carbon technologies. Covering topics such as geopolitics and global markets for oil and gas, and power system economics: price formation, regulation and market liberalisations.

  • Business Model Experiments: Ideation to Prototyping

    Faculty Kamalini Ramdas

     

    Learn in a hands-on, experiential and interdisciplinary environment that focuses on identifying and developing new business models, products and services, in a multi-tiered innovation tournament context. You will follow a step-by-step process based on two key principles that guide the substance of the opportunities generated and the process of developing them:

    1) Substantively, you will focus on two types of opportunities: a. Those that disrupt an industry by reinventing the operating model of the industry. Typically, this entails revolutionizing the way in which the industry makes or sells a product, or delivers a service. It does not necessarily require developing new products or addressing any new markets, though the changes in the business landscape are often as revolutionary. b. Those that involve a new product or service that meets a new market need, is a new solution to an existing market need or is a new match of an existing need and solution.

    2) From a process point of view, you will use a multi-tiered innovation tournament – a systematic, risk-limiting procedure to develop new business, product and service opportunities. Our method prescribes recipes to generate a large number of potentially disruptive operating models, products and services, a framework to evaluate them, leveraging the power of the crowd for fast feedback, and a risk-limiting sequence of steps to bring these innovations to life, which include prototyping, economic feasibility analysis.

  • New Venture Development

    Faculty: Rupert Merson

    You will experience a complete overview of the process, challenges and problems associated with starting a new business. You will gain an insight into the reality of setting up a business. You should be well equipped to assess whether or not the entrepreneurial route is for you and, if it is, be able to embark with confidence on the process of converting aspiration into reality. In particular, you will be able to write a first-class business plan and have had good experience in presenting that plan.

  • Causality & Field Experiments

    Faculty: Anja Lambrecht

    When is making a change to a a webpage, an algorithm, products or prices worthwhile? Does my advertising generate more value than it costs? Rather than relying on the gut intuition of a manager, businesses are increasingly using experiments and other forms of causal data analysis to answer these questions. In this class, we will learn about causal methods, when they work, how to implement them, and how to apply them to topics including advertising, pricing, product design or distribution channel decisions.


    This course teaches students how to measure impact in business situations and how to evaluate others' claims of impact. The course will begin by discussing randomized controlled trials, the most reliable way of measuring effects, and will move onto other methods that can be used when experiments are not feasible.


    Causal inference has become especially important for digital businesses because they are often able to run experiments and to harness 'big data' to make decisions. We will illustrate the methods we learn with examples drawn from digital businesses such as Ebay, Uber, Bing or Booking.com and through topic areas such as including advertising, pricing, product design or distribution channel decisions.

  • Strategic Innovation

    Faculty: Rupert Merson/ Jessica Spungin

    Examine strategic innovation from the perspective of an established company and seek to answer questions such as, what exactly is strategic innovation and why would I engage in it?

    You will look at this aspect of innovation from the perspective of an established firm. The challenge for the established firm is not to discover a new business model but instead, it is to decide what to do about a new one that invades its market. Therefore, you will not spend any time on the issue of discovering new business models or how to do so. Instead, you will be focusing on how established firms could respond to such a disruption in their business.

  • The Future of Work

    Faculty: Lynda Gratton

    The objective of this course is to understand how work and career will transform over the coming decades. This is explored in three ways: how the context of work and organizations is shaped by the forces of globalization, technology, demography, societal changes and resource constraints; the impact this will have on organizations and the ecosystems of knowledge and talent; and what it means for individuals and how they prepare for their future. A particular focus of the course is on the individual student and the way they will use insights from the course to plot their own life and career trajectory.


    The course is aimed at any student who is interested in the trends that are shaping work and corporations will impact on their own working career.

  • Strategies for Growth

    Faculty: Dominic Houlder

    You will analyse how effective managers organise their companies to achieve continuous, organic growth. You will examine the firm’s formal strategic choices, its internal organisational environment, the process of growth, but also the role of historical accident and the background and personality of the managers involved.

  • Family Business: A Guide for Owners, Managers and Advisors

    Rupert Merson/ Heinz-Peter Elstrodt

     

    Understand what family firms have to do to capture their unique benefits and master their special challenges through an intensely practical course, founded on a solid knowledge base, making extensive use of mini cases and guest speakers.

  • Pathways to Start-up Success

    Faculty: Gary Dushnitsky

     

    Gain the necessary skills and mindset to successfully develop entrepreneurial ventures. Learn how to navigate key entrepreneurial challenges, explore the decision to launch an entrepreneurial venture, as well as the choices associated with forming and growing the core founding team.

  • Managing a Digital Organisation

    Faculty: Julian Birkinshaw and Farhan Lalji

     

    Understand the differences between industrial and digital organisations to provide them with frameworks and advice on how to manage and work in digital organisations.

  • Luxury Strategy

    Faculty: Stefano Turconi/ Dominic Houlder

    Examine the most compelling strategy questions facing the luxury sector and other applicable competitive and increasingly commoditised sectors.

  • Global Strategy

    Faculty: Donal Crilly

     

    The point of departure for Global Strategy is that differences exist between countries and that these differences have implications for how firms strategize when they operate across borders. You will learn about these differences, how to measure them, and what they mean for fundamental decisions such as entering new markets and designing the global footprint of a firm's operations. Gain familiarity with some major public databases (e.g. POLYCON, Economic Freedom of the World Index, CAGE).

  • Behavioural Finance

    Faculty: Samuli Knupfer

     

    Over the past decades, the field of finance has developed a successful paradigm based on the notions that investors and managers are rational and that the market is efficient. In recent years, however, anecdotal evidence, as well as theoretical and empirical research, has shown this paradigm to be insufficient to describe various features of actual financial markets. You learn about the financial market phenomena by incorporating institutional, social, cognitive, and emotional biases to the traditional paradigm. This broader perspective is called behavioural finance.

  • Project Management

    Faculty: Kiriakos Vlahos

     

    Understand the concepts, methods, techniques and tools that support modern project management. Gain hands-on experience with state-of-the-art software tools for project and project portfolio management.

Contact us

Email: mam@london.edu
Tel: +44 (0)20 7000 7378


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