Bryan Stroube

Assistant Professor of Strategy and Entrepreneurship

BA BS (Purdue) MS (HKUST) PhD (Maryland)

Bryan Stroube’s research examines heterogeneous motives in markets, particularly how the tension between profit motives and other pursuits can shape market outcomes. His studies cover profit and non-profit organisations to help inform how managers and entrepreneurs better position their businesses to handle stakeholders with various motives. As part of this research, he spent more than a year as a Fulbright Fellow in China, focusing on lender decisions in online peer-to-peer microfinance.

Prior to joining London Business School as Assistant Professor of Strategy and Entrepreneurship, Bryan did a PhD in the Management and Organization Department at the University of Maryland’s Robert H. Smith School of Business. 

He has spoken about peer-to-peer topics such as lending markets and lenders’ decision making for P2P microfinance at events including the Strategic Management Society Annual Conference, and the NYU Stern Conference on Social Entrepreneurship.

  • Deloitte Institute for Innovation and Entrepreneurship, London Business School 2016 Research grant, £3,000
  • Allan N. Nash Outstanding Doctoral Student Award, U Maryland, 2015
  • Center for International Business, University of Maryland 2014 Research Grant, $4,000.
  • Fulbright Fellowship, U.S. State Department, 2012/07–2013/08. People’s Republic of China (Beijing and Harbin), affiliated with the Chinese Academy of Social Sciences. Included Critical Language Enhancement Award.
  • Dingman Center for Entrepreneurship Research Competition, 3rd place, 2011.
  • PhD Research Fellow, Dingman Center for Entrepreneurship, U Maryland, 2010.
  • Dingman Center for Entrepreneurship Research Competition, 2nd place, 2010.
  • Hong Kong University of Science & Technology M.S. Economics scholarship, 2006.
  • Lilly Endowment Scholar (equiv. four years full tuition), 2002–2006.
  • Indiana Resident Top Scholar Award (equiv. four years full tuition), 2002–2006.


Using allegations to understand selection bias in organizations: misconduct in the Chicago Police Department

Stroube B

Organizational Behavior and Human Decision Processes 2020 Online first


Losing the faith: organizational identification and wrongdoing in the Catholic church

Stroube B K; Zavyalova A

Academy of Management Proceedings 2012 Vol 2012:1


Sofar Sounds: Charting the next stage of growth

Birkinshaw J; Mather D; Stroube B; Mohliver A C


Raising capital for Financial Butler (A)

Stroube B; Bikard M; Mark K

Teaching portfolio

Our teaching offering is updated annually. Faculty and programme material are subject to change.