What constitutes an effective mission statement: an empirical investigation
Subject
Strategy and Entrepreneurship
Publishing details
in Hitt M, Ricart J and Nixon R eds., New managerial mindsets: organizational transformation and strategy implementation, p 35-54, John Wiley & Sons, 1998
Authors / Editors
Markides C;Papadakis V
Biographies
Publication Year
1998
Available on ECCH
No
