This will be Ed Woodward’s World Cup
Journal
London Business School Review
Subject
Marketing
Publishing details
Authors / Editors
Hytner R
Biographies
Publication Year
2014
Abstract
When Louis van Gaal, the soon-to-be appointed new manager of Manchester United, names Ryan Giggs, player legend and caretaker manager, as his No.2, he will have avoided a repetition of the first mistake made by his predecessor, David Moyes.
Publication Notes
Published online 15 May 2014
Available on ECCH
No