The effect of attribute order on judgement in Chinese and English

Journal

Journal of Experimental Psychology: Applied

Subject

Marketing

Publishing details

Journal of Experimental Psychology: Applied 2004 Dec Vol 10:4 p 258-266

Authors / Editors

Tavassoli N T; Lee Y H

Biographies

Publication Year

2004

Publication Notes

Reprinted in APA Monitor on Psychology, 36 (February), 2005, p.28.