Digital media: cutting through the hype
Subject
Marketing
Publishing details
In Mastering Marketing, London: FT Pitman, 1999 p 23-27
Authors / Editors
Barwise T P; Deighton J
Biographies
Publication Year
1999
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Subject
Marketing
Publishing details
In Mastering Marketing, London: FT Pitman, 1999 p 23-27
Authors / Editors
Barwise T P; Deighton J
Biographies
Publication Year
1999