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Must be 0 to 5000",[],{"sys":"9479"},"78l66KSyyJsJx9WImik6jP","2023-09-20T12:18:13.441Z",{"sys":"9480"},{"sys":"9481"},"ERROR_BROCHURE_TYPE_REQUIRED","The Brochure type is required. int (0 to 3)",[],{"sys":"9482"},"2ydt6JhwDcivqNi1F9u3yf","2023-09-20T12:18:38.457Z",{"sys":"9483"},{"sys":"9484"},"ERROR_ACADEMIC_INST_REQUIRED","The Academic institution field is required.",[],{"sys":"9485"},"3qm2O47nBATX73ivGgYoTF","2023-09-20T12:19:05.144Z",{"sys":"9486"},{"sys":"9487"},"ERROR_CITY_MAX_LENGTH","The city value exceeded the maximum length of 50 characters allowed.",[],{"sys":"9488"},"34knb5Yu3QM1UpGN3EC7sn","2023-09-20T12:19:27.801Z",{"sys":"9489"},{"sys":"9490"},"ERROR_COMMENTS_REQUIRED","The Comments, Notes are required.",[],{"sys":"9491"},"4J95oJXFYo3j8KJxxNOXB","2023-09-20T12:19:52.554Z",{"sys":"9492"},{"sys":"9493"},"ERROR_COMPANY_MAX_LENGTH","The company value exceeded the maximum of 50 characters allowed.",[],{"sys":"9494"},"6JePrdEqMxj66PCKoyhRVX","2023-09-20T12:20:18.034Z",{"sys":"9495"},{"sys":"9496"},"ERROR_COMPANY_REQUIRED","The Company field is required.",[],{"sys":"9497"},"1rc0WLhV6AZQZfNKi8I6Bb","2023-09-20T12:20:42.901Z",{"sys":"9498"},{"sys":"9499"},"ERROR_CV_FILE_REQUIRED","The CV documents file is required.",[],{"sys":"9500"},"44BVAs2HnSzmJ8K5228DCY","2023-09-20T12:26:09.470Z",{"sys":"9501"},{"sys":"9502"},"ERROR_EASCORE_OUT_OF_RANGE","The EA Score value is out of range. Must be 0 to 5000",[],{"sys":"9503"},"66LiWDiTBxawKb37aduKAr","2023-09-20T12:26:34.952Z",{"sys":"9504"},{"sys":"9505"},"ERROR_EMAIL_MAX_LENGTH","The email address exceeded the maximum of 100 characters allowed.",[],{"sys":"9506"},"3uK1K3jHbWWVKpGlJ9oAIY","2023-09-20T12:27:36.776Z",{"sys":"9507"},{"sys":"9508"},"ERROR_EMAIL_REQUIRED","The email address is required.",[],{"sys":"9509"},"4WhTCrofvoufFpsvafDGLx","2023-09-20T12:28:14.539Z",{"sys":"9510"},{"sys":"9511"},"ERROR_EVENT_CODE_REQUIRED","The event code is required.",[],{"sys":"9512"},"5zVd6rM9mMaYpk71C4SQfs","2023-09-20T12:28:36.890Z",{"sys":"9513"},{"sys":"9514"},"ERROR_EXPECTED_GRADE_REQUIRED","The expected grade is required.",[],{"sys":"9515"},"3gng7PFb5tsR2oBdy7gFuL","2023-09-20T12:29:04.391Z",{"sys":"9516"},{"sys":"9517"},"ERROR_FACEBOOK_MAX_LENGTH","The Facebook value exceeded the maximum length of 50 characters allowed.",[],{"sys":"9518"},"45HHJsY86oils42rZwwN0m","2023-09-20T12:29:35.349Z",{"sys":"9519"},{"sys":"9520"},"ERROR_FIRST_NAME_MAX_LENGTH","The Firstname value exceeded the maximum of 30 characters allowed.",[],{"sys":"9521"},"4avZnpXnlm5ay4OrIGt6cF","2023-09-20T12:30:03.911Z",{"sys":"9522"},{"sys":"9523"},"ERROR_FIRST_NAME_REQUIRED","The Firstname is required.",[],{"sys":"9524"},"43LOgBdMJBemdz8LqvfTQi","2023-09-20T12:30:29.861Z",{"sys":"9525"},{"sys":"9526"},"ERROR_FORM_PROGRAMME_CODE_REQUIRED","The form Proramme (Type) code is required to identify which programme applies.",[],{"sys":"9527"},"1Mm4nrQOZ2cVHwDBujxd6W","2023-09-20T12:30:54.275Z",{"sys":"9528"},{"sys":"9529"},"ERROR_FUNCTION_REQUIRED","The job function is required.",[],{"sys":"9530"},"2dD1anKvjptai8jKb3y6ST","2023-09-20T12:31:22.432Z",{"sys":"9531"},{"sys":"9532"},"ERROR_GMAT_SCORE_OUT_OF_RANGE","The GMAT score is out of range. Must be 0 to 5000",[],{"sys":"9533"},"4DEBeFo4fXDWRJPd0PZXUB","2023-09-20T12:31:59.929Z",{"sys":"9534"},{"sys":"9535"},"ERROR_HOME_COUNTRY_REQUIRED","The country of residence/home country is required.",[],{"sys":"9536"},"2BJSeris8dtH89hy8NwTja","2023-09-20T12:32:31.256Z",{"sys":"9537"},{"sys":"9538"},"ERROR_INDUSTRY_REQUIRED","The industry is required.",[],{"sys":"9539"},"3S7Po0QJ1DQPZx1RXDtqVs","2023-09-20T12:33:00.253Z",{"sys":"9540"},{"sys":"9541"},"ERROR_INVALID_BROAD_INDUSTRY","The broad industry does not exist.",[],{"sys":"9542"},"3YW3IowPAdxTIcxRF3kzx1","2023-09-20T12:33:59.445Z",{"sys":"9543"},{"sys":"9544"},"ERROR_INVALID_BROCHURE_TYPE","The brochure type does not exist. Must be 0 to 4",[],{"sys":"9545"},"79oEKBHE14jMtoMyDbWx6U","2023-09-20T12:34:27.730Z",{"sys":"9546"},{"sys":"9547"},"ERROR_INVALID_CAREER_ASPIRATIONS","The Career Aspiration does not exist.",[],{"sys":"9548"},"3FB4SSDKzHyXMnK6en3L6N","2023-09-20T12:35:00.158Z",{"sys":"9549"},{"sys":"9550"},"ERROR_INVALID_EMAIL_ADDRESS","Invalid email address format.",[],{"sys":"9551"},"5nbbEiwXmIrzJMYLocQrk8","2023-09-20T12:35:24.405Z",{"sys":"9552"},{"sys":"9553"},"ERROR_INVALID_FORM_PROGRAMME_CODE","The Programme (Type) code does not exist.",[],{"sys":"9554"},"3LoKWeCeTwF6j4r41XIZ9g","2023-09-20T12:35:49.453Z",{"sys":"9555"},{"sys":"9556"},"ERROR_INVALID_GENDER","The Gender does not exist.",[],{"sys":"9557"},"lIgFIygkUSqGAocfUhVve","2023-09-20T12:36:18.728Z",{"sys":"9558"},{"sys":"9559"},"ERROR_INVALID_HOME_COUNTRY","The country does not exist.",[],{"sys":"9560"},"1PeIQaSQhRl7runM25sPdJ","2023-09-20T12:38:05.682Z",{"sys":"9561"},{"sys":"9562"},"ERROR_INVALID_INDUSTRY","The industry does not exist.",[],{"sys":"9563"},"4aPYMgq7ysjfVZwiyccWXM","2023-09-20T12:39:44.235Z",{"sys":"9564"},{"sys":"9565"},"ERROR_INVALID_JOB_FUNCTION","The Job function does not exist.",[],{"sys":"9566"},"3fyLTfEPtjznYLseg261Rk","2023-09-20T12:40:13.922Z",{"sys":"9567"},{"sys":"9568"},[],{"sys":"9569"},"5TZkRPizRPHLJdK3jRZYgf","2023-09-20T12:41:02.051Z",{"sys":"9570"},{"sys":"9571"},"ERROR_INVALID_NATIONALITY","The nationality country name does not exist.",[],{"sys":"9572"},"6Ipt8pRzv2KdjvHYgjJJIj","2023-09-20T12:41:29.436Z",{"sys":"9573"},{"sys":"9574"},"ERROR_INVALID_PHONE_NUMBER","The format of the phone number is incorrect.",[],{"sys":"9575"},"7rta1rsXkJeKhnz88V0tzn","2023-09-20T12:42:45.476Z",{"sys":"9576"},{"sys":"9577"},[],{"sys":"9578"},"4moNPmBR4Cio9fy9ZqSTEs","2023-09-20T12:43:12.029Z",{"sys":"9579"},{"sys":"9580"},"ERROR_INVALID_PREFERRED_DATE_ID","The format of the preferred date id is incorrect. Should be Guid.",[],{"sys":"9581"},"7JGEqun84aUXh0AfGRYaAT","2023-09-20T12:43:46.385Z",{"sys":"9582"},{"sys":"9583"},"ERROR_INVALID_STUDY_FORMAT","The study format does not exist.",[],{"sys":"9584"},"3pCPa4IguVodvmimBtU8Pk","2023-09-20T12:44:08.726Z",{"sys":"9585"},{"sys":"9586"},"ERROR_INVALID_STUDY_LOCATION","The study location does not exist.",[],{"sys":"9587"},"3S4u3XK89H62BiHgt6TKa","2023-09-20T12:44:29.476Z",{"sys":"9588"},{"sys":"9589"},"ERROR_INVALID_TITLE","The title does not exist.",[],{"sys":"9590"},"4hF6U5DtoyiGoXN0ZoMyXP","2023-09-20T12:44:51.617Z",{"sys":"9591"},{"sys":"9592"},"ERROR_INVALID_YEAR_OF_STUDY","Must be a value from 0 to 100.",[],{"sys":"9593"},"5Gg07PL5hs0RmU7BJcJKQ6","2023-09-20T12:45:22.200Z",{"sys":"9594"},{"sys":"9595"},"ERROR_INVALID_WHAT_LED_YOU","The what led you does not exist.",[],{"sys":"9596"},"1v9GOno3DtZUAdi3bW9mB7","2023-09-20T12:45:44.301Z",{"sys":"9597"},{"sys":"9598"},"ERROR_IS_HR_PROFESSIONAL_REQUIRED","This is required. Set to true or false depending on the value selected on the form.",[],{"sys":"9599"},"7cfIyyFCLr6V4zlmsnxEJ9","2023-09-20T12:46:05.032Z",{"sys":"9600"},{"sys":"9601"},"ERROR_JOB_TITLE_REQUIRED","The Job title is required.",[],{"sys":"9602"},"34wRHrFyqaGhfexF1tavke","2023-09-20T12:46:26.668Z",{"sys":"9603"},{"sys":"9604"},[],{"sys":"9605"},"2CNc180G7lNO2SQ45ZCdB3","2023-09-20T12:46:47.132Z",{"sys":"9606"},{"sys":"9607"},"ERROR_LAST_NAME_MAX_LENGTH","The Lastname/Surname value exceeded the maximum of 30 characters allowed.",[],{"sys":"9608"},"79RaqyIadyGmlj3mVpPX1v","2023-09-20T12:47:11.944Z",{"sys":"9609"},{"sys":"9610"},"ERROR_LAST_NAME_REQUIRED","The Lastname/Surname is required.",[],{"sys":"9611"},"4KL74xdTqWEaNRPLW6ETxv","2023-09-20T12:47:40.153Z",{"sys":"9612"},{"sys":"9613"},"ERROR_LINKEDIN_URL_MAX_LENGTH","The LinkedIn Url value exceeded the maximum length of 50 characters allowed.",[],{"sys":"9614"},"66nBIVg39yIigth8nMNudB","2023-09-20T12:48:02.043Z",{"sys":"9615"},{"sys":"9616"},"ERROR_MAX_LENGTH_1024","The Enquiry text maximum length of 1024 characters has been exceeded.",[],{"sys":"9617"},"QbctBNVhrqZLcy4c3knBr","2023-09-20T12:48:25.353Z",{"sys":"9618"},{"sys":"9619"},"ERROR_MAX_LENGTH_2000","The Comments text maximum length of 2000 characters has been exceeded.",[],{"sys":"9620"},"6DrDriG34YSVIKTN4Vm5NQ","2023-09-20T12:48:48.194Z",{"sys":"9621"},{"sys":"9622"},"ERROR_NATIONALITY_REQUIRED","The Nationality country name is required.",[],{"sys":"9623"},"6CMFWjneETZQAMgZwHUsyu","2023-09-20T12:49:15.703Z",{"sys":"9624"},{"sys":"9625"},"ERROR_OBJECTIVES_REQUIRED","The objectives is required.",[],{"sys":"9626"},"1uS8BaQxnTjrbfoJCmM0Pf","2023-09-20T12:50:07.828Z",{"sys":"9627"},{"sys":"9628"},"ERROR_PASSWORD_REQUIRED","The user profile password is required.",[],{"sys":"9629"},"1fXC7WfpL8TGPHX1sfvQeT","2023-09-20T12:50:32.450Z",{"sys":"9630"},{"sys":"9631"},"ERROR_PASSWORD_TOO_WEAK","The password the user entered is too weak.",[],{"sys":"9632"},"2GD5stEo4S1zKbjIoGz3FC","2023-09-20T12:58:00.857Z",{"sys":"9633"},{"sys":"9634"},"ERROR_PREFERRED_DATE_REQUIRED","The preferred date value is required.",[],{"sys":"9635"},"4r0NItjAuDbYTLrK7MUjdq","2023-09-20T12:58:28.320Z",{"sys":"9636"},{"sys":"9637"},"ERROR_PROGRAMMES_OF_INT_REQUIRED","At least one Programmes of Interest is required.",[],{"sys":"9638"},"4fGkP5U7D3yz0CPU5ftEhl","2023-09-20T12:58:58.766Z",{"sys":"9639"},{"sys":"9640"},"ERROR_QUANTITIVE_PERCENTILE_OUT_OF_RANGE","The Quantitive percentile is out of range. Must be 0 to 100",[],{"sys":"9641"},"5FnmXJwgT9aoCntG78fVJm","2023-09-20T12:59:20.861Z",{"sys":"9642"},{"sys":"9643"},"ERROR_QUANTITIVE_SCORE_OUT_OF_RANGE","The Quantitive score is out of range. Must be 0 to 5000",[],{"sys":"9644"},"6VngENU3zirpK539TaE7hm","2023-09-20T12:59:42.136Z",{"sys":"9645"},{"sys":"9646"},"ERROR_SKYPE_MAX_LENGTH","The Skype value exceeded the maximum length of 50 characters allowed.",[],{"sys":"9647"},"3oT9EhhwbUcCX0ORya5LBy","2023-09-20T13:02:16.781Z",{"sys":"9648"},{"sys":"9649"},"ERROR_STATE_REQUIRED","The State is required for the country selected.",[],{"sys":"9650"},"5flDZuLXL8bVEl5EQepnCB","2023-09-20T13:02:36.714Z",{"sys":"9651"},{"sys":"9652"},"ERROR_STUDY_DISCIPLINE_REQUIRED","The Study discipline is required.",[],{"sys":"9653"},"1TklVQWeu24dsrKE02wb6v","2023-09-20T13:03:01.314Z",{"sys":"9654"},{"sys":"9655"},"ERROR_TITLE_REQUIRED","The User profile title is required.",[],{"sys":"9656"},"1nigSTOcKpVo3LPaQNIC56","2023-09-20T13:03:25.691Z",{"sys":"9657"},{"sys":"9658"},"ERROR_TWITTER_MAX_LENGTH","The Twitter value exceeded the maximum length of 50 characters allowed.",[],{"sys":"9659"},"2nKDdEEHSQPctevBcDMozT","2023-09-20T13:03:45.124Z",{"sys":"9660"},{"sys":"9661"},"ERROR_VERBAL_PERCENTILE_OUT_OF_RANGE","The Verbal percentile is out of range. Must be 0 to 100",[],{"sys":"9662"},"3UFHKE2wqHZhIsfvgU46ec","2023-09-20T13:04:05.768Z",{"sys":"9663"},{"sys":"9664"},"ERROR_VERBAL_SCORE_OUT_OF_RANGE","The Verbal score is out of range. Must be 0 to 5000",[],{"sys":"9665"},"YrzxutLwEYJvMMrb2AYSa","2023-09-20T13:04:31.901Z",{"sys":"9666"},{"sys":"9667"},"ERROR_YEAR_OF_GRADUATION_OUT_OF_RANGE","The Year of graduation must be a year from 1930 to 3000.",[],{"sys":"9668"},"4eCYdHl8ik6HKotGL6anRq","2023-09-20T13:04:50.761Z",{"sys":"9669"},{"sys":"9670"},"ERROR_YEAR_OF_GRADUATION_REQUIRED","The Year of graduation is required.",[],{"sys":"9671"},"DnH6tUHnKOVOd9GJC3rjA","2023-09-20T13:05:13.358Z",{"sys":"9672"},{"sys":"9673"},"ERROR_YEAR_OF_STUDY_REQUIRED","The Year of study is required.",[],{"sys":"9674"},"2qYwY04QJcppST6EWS471t","2023-09-20T13:05:34.330Z",{"sys":"9675"},{"sys":"9676"},"ERROR_YEARS_OF_EXPERIENCE_OUT_OF_RANGE","The years of experience must be a value from 0 to 100",[],{"sys":"9677"},"3atweCJ5L2nslOEwS1rf3s","2023-09-20T13:05:53.133Z",{"sys":"9678"},{"sys":"9679"},"ERROR_YEARS_OF_EXPERIENCE_REQUIRED","The Years of experience is required.",[],{"sys":"9680"},"Bwd1VpqRqRawliuw8TRX5","2023-09-20T13:06:13.216Z",{"sys":"9681"},{"sys":"9682"},"ERROR_YEARS_OF_MNGMENT_EXPERIENCE_OUT_OF_RANGE","The Years of Management experience must be a value from 0 to 100",[],{"sys":"9683"},"6S7Jth8itIvHWbXrDEwS9i","2023-09-20T13:06:31.737Z",{"sys":"9684"},{"sys":"9685"},"ERROR_YEARS_OF_MNGMENT_EXPERIENCE_REQUIRED","The Years of Management experience is required.",[],{"sys":"9686"},"3AKafeCBrrWjNlkCBCIWKp","2023-09-20T13:06:51.374Z",{"sys":"9687"},{"sys":"9688"},"ERROR_WHAT_LED_YOU_REQUIRED","The what led you is required.",[],{"sys":"9689"},"4AymRWvShS9lWL3khCjq8E","2023-09-20T13:07:13.947Z",{"sys":"9690"},{"sys":"9691"},"USER_NOT_FOUND","The user identity was not found in the identity provider. (Perhaps when the User identity was deleted or modified in another session.)",[],{"sys":"9692"},"1Tx9Kcgq5FkwYAhHOzhjPF","2024-02-26T10:33:21.424Z",{"sys":"9693"},{"sys":"9694"},"ERROR_PERSONAL_INFO_IN_PASSWORD","Personal Information used in the Password.",[],{"sys":"9695"},"5o9NtycIy9yvecqP46LIKu","2024-03-13T14:23:45.687Z","2024-03-13T14:24:59.898Z",{"sys":"9696"},{"sys":"9697"},"ERROR_ERROR_GMAT_FOCUSTOTAL_SCORE_MUST_END_IN_FIVE","GMAT Focus total score should end with 5",[],{"sys":"9698"},"5o8KPcbDMJygf0kZomoZZ2","2024-03-13T16:17:08.949Z",{"sys":"9699"},{"sys":"9700"},"ERROR_GMAT_FOCUSTOTAL_SCORE_OUT_OF_RANGE","GMAT Focus total score range should be between 205–805",[],{"sys":"9701"},"6AW1mcaqnckiTqGoV79yqf","2024-04-08T12:01:39.499Z",{"sys":"9702"},{"sys":"9703"},"BROCHURE_NOT_FOUND","There is no brochure attached to this 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","text",{"uri":"5986"},["11492"],"hyperlink",{},[]," to learn more.",{},[],"We hope you enjoy our thought leadership.",{},[],{},[],{"uri":"5986"},["11493"],{},[],{},[],"We have added your email address to our mailing list and we hope you enjoy our thought leadership.\n\n",{},[],{},[],{},[],"\n\n ",{"uri":"10016"},["11494","11495"],{},[],{"type":"5583","linkType":"8927","id":"8928"},{"id":"8929","type":"5583","linkType":"8930"},"//images.london.edu/hxo16fanegqh/5949b9bf-e332-43d7-82d1-c7a17e3345d0-asset/fd57c55e1428f68ee642185033f754ec/subscribe_image_desktop-5949b9bfe33243d782d1c7a17e3345d0.png",{"size":33087,"image":"11496"},"subscribe_image_desktop-5949b9bfe33243d782d1c7a17e3345d0.png",{"type":"5583","linkType":"8927","id":"8928"},{"id":"8929","type":"5583","linkType":"8930"},{"type":"5583","linkType":"8931","id":"8965"},{},[],"Leave your details above if you would like to receive emails containing the latest thought leadership, invitations to events and news about courses that could enhance your career. 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He teaches on the following programmes:

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MBA

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Your Rights in Relation to Your Personal Data

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Michael Bikard has conducted the first twin studies of new knowledge, looking at how and why some ideas succeed and others fail.
\n

$\"what$

A common phenomenon in science is that people have the same idea at the same time in different places. Your research looks at how that happens and why one idea becomes accepted or commercialised and the other idea doesn’t.

\n
\nYes. One of the basic ideas that underlies this research is that a lot of opportunities, whether technological or entrepreneurial, are not observed if somebody doesn’t take them, and so if you want to study, say, how opportunities get discovered, you have a problem because you observe only successes not failures. The idea of using simultaneous discoveries was really to try to do that systematically for the first time. What we know is that there are a lot of instances where people will say, well, I had the opportunity to do that but I didn’t do it, so we know that failures in discovering opportunities are very common.
\n
\nTo take an historical example, for instance, the original patent on the telephone from Alexander Bell was invented at the same time by Elisha Gray. Yet we don’t really know Elisha Gray; we only remember Bell. Gray was on to something big and he didn’t do anything with it.
\n
\nSo I have collected a dataset of a lot of cases of people making the same discovery at the same time, and some of them are very successful with it and others aren’t. So for the first time, I can actually see opportunities that people don’t take. A lot of my research looks at how science gets commercialised and how people create or fail to create economic value based on scientific knowledge.
\n
\nNow, the big challenge in understanding that question is that when you see a scientific discovery is not being used, you never really know if it’s because the person is missing an opportunity or whether it’s just basic science and it is not useful to start with.
\n
\nFor example, erythropoietin (EPO) is the hormone that regulates the production of red blood cells in humans. Its synthetic version is a very important drug for patients suffering from anaemia. EPO was first purified in 1976 by a professor at the University of Chicago called Eugene Goldwasser. He wanted it to be commercialised as he saw that it could help millions of people and also had a lot of economic value. He even told the university to apply for a patent for it, but they didn’t follow up. No one followed up. Goldwasser went to different companies, including Abbott, and they didn’t want to hear from him.
\n
\nAnd so one of the big questions, in instances like that is, is it because it’s really basic that people don’t want it, or is it that they’re just not seeing the huge opportunity that Goldwasser saw?
\n
\nFive years later, a start-up called Applied Molecular Genetics (now Amgen) took on the project and produced one of the most successful drugs in the history of the biotechnology industry.

So why do twin studies?

\n
\nIn behavioural genetics, researchers have used human twins for decades to better understand the relative importance of genetic and environmental factors on people. So with my twin studies of new knowledge it is essentially the same idea: when a discovery is being made and not being used, we don’t know whether it is because of its fundamental nature or because of the environment. By looking at the same discovery in different places, I know that they have the same fundamental potential, and so I can see how one environment will create a lot of economic value and the other will not, and try to understand why that is.

How did you get into this research area in the first place? What was the first impetus?

\n
\nIt’s a combination of things. Being at MIT, I was talking with a lot of scientists. Also, I’m French, and I always wonder if the same discovery’s being made in Boston and Paris, or in Boston and London, whether it is going to create the same amount of economic value? And there is no way to know because when we see the success of Boston with biotechnology, we don’t know if it’s because Boston scientists make discoveries that have more potential for commercialisation or if it’s because the environment in Boston is better.
\n
\nWhen I first came into the PhD programme at MIT, I told my supervisors I wanted to compare different environments. They told me I was crazy, because everything changes across environments; you can’t compare them because you never know where the variance comes from. At MIT I looked at simultaneous discoveries, talked to scientists and then it just occurred to me that that’s an opportunity for researchers, to keep the opportunity constant, and to observe what type of environment allows the creation of economic value, based on that opportunity.

What can executives take away from this research?

\n
\nThe underlying message of my dissertation and my research, in general, is about saying that the environment really does matter. It’s not only about the opportunity. There are a lot of opportunities out there that people don’t take, and the environment makes a huge difference. There is an art – and with luck there will be soon a science – of discovering entrepreneurial opportunities, and that will depend on your prior experience and social network.

So, basically, it’s not only about seeing an opportunity or not seeing it; it’s about a match between an idea and an environment?

\n
\nNot all ideas are adapted to all environments. So if you’re a manager and have an idea for a new product then, in some circumstances, you may want to think about working with somebody in a university to develop it. And in other cases, a start-up would be the best kind of vehicle to develop the opportunity. And in yet other cases, it would be a large firm.
\n
\nYou need to think of organisations as vehicles, or some kind of organism that can grow different types of ideas. Large firms will be a lot better at growing ideas that are more similar to what they already do, so they already have the right capabilities, the right structure, the resources.
\n
\nNow, suppose that a specific idea is very different from what came before and therefore involves a lot of uncertainty, then you get into a world where large companies are just not great. Large firms have routines and that allows them to be very efficient, but that’s also their weakness, because routines are usually adapted to specific business models, and usually when you have ideas involving a lot of unknowns, you need to figure out new routines. It is very, very unusual that the old routines work. And so if you’re a large firm and you come up with an idea that is not very well adapted to your own kind of capabilities, then you may want to think of licensing it to a start-up, or maybe spinning of a company.
\n
\nIt’s important to be smart about understanding what kind of organisation is better at developing different things. Universities, start-ups or large firms are very different environments. It’s not that one is better than the other. Each of them has their own trade-offs and that makes them more adapted to grow specific ideas better than others.

Your research also looks at the role of universities. Can you explain more?

\n
\nThe most mature project I am working on is about understanding the role of universities in the division of innovative labour, and mostly trying to understand some of the problems associated with using research and ideas coming out of universities. There’s an assumption that it’s very easy to use stuff coming out from universities because everything gets published. But, on the other hand, a lot of practitioners complain that a great deal produced by universities doesn’t get used, and that’s definitely very high on the agenda of policymakers, especially in the US.
\n
\nI find evidence that scientific knowledge produced in universities is not being used as much as it potentially could be to produce new technologies. And the way I know that is that I can compare discoveries made in universities with the same discoveries made in industry, and my results indicate that the ones made in industry are used more. The most obvious explanation is that university scientists are not all interested in technology development. They focus on scientific research. So even if there is something interesting, they’re not going to pursue it because they don’t have the incentive to do so, and because that’s not their job.
\n
\nIt’s clear that when a firm makes a discovery, then the firm seems to be a lot more likely to use that discovery to produce technologies. But then, perhaps more surprisingly, it seems even third-party inventors use more discoveries produced by firms than produced by universities.

Why do people use more discoveries that come from firms? Aren’t universities all about access to knowledge?

\n
\nThe results are more suggestive than conclusive, but I think they open an interesting avenue for future research. One is an issue of awareness. A lot of inventors seem to not necessarily be aware of relevant stuff coming out of universities, so that could be part of the gap between industry and academia.
\n
\nThe second thing that I find evidence for is an issue of trust. I look at life science, and apparently a lot of firms have tried to commercialise stuff coming out of published academic sciences that ended up being not reproducible. This has created a lack of trust.
\n
\nThe third element is about the way academics approach discoveries. They tend to focus on the fundamental contribution to theory, that’s how science progresses, and so that’s what is in the minds of academics doing science, and that’s how they write their papers.
\n
\nFor firms, on the other hand, even when they write scientific papers, what’s on their mind is not the contribution to science, but whether it works. They want to produce a technology. So the scientists in academia don’t necessarily pay as much attention to whether it works or not whereas the people in firms just care about that. They don’t really care about what the mechanism is and why it works; they just want it to work.
\n
\nIn summary, three elements might make it difficult for inventors to use knowledge produced by academics: awareness, trust and approach to discovery.

So things need to fundamentally change.

\n
\nIn life sciences, it’s clear that the issue of trust is gaining a lot of publicity. Considering the importance of replication in science, this is definitely a good thing. The basic problem is that there is so much pressure on scientists to publish that they might not take the time to conduct as many robustness tests as they maybe should.

You also do research on collaboration and creativity.

\n
\nOne of the main reasons why I started being interested in this topic is that the scientific literature on collaboration has been very positive. A lot of papers have been written that celebrate collaboration as something almost magical, that allows people to become more creative. But when I was talking to scientists, they were not always that happy with collaboration. There seemed to be a lot more problems in reality than in the literature, and so that’s how I started getting interested in it.
\n
\nThe first insight came when I was talking to a friend who is a biologist, and he was telling me collaboration was inefficient and he was losing so much time in meetings. Then it occurred to me that one of the reasons why people were so optimistic about collaboration was that people have been comparing outputs. So if you compare the average output of a person working alone and the average output of people working together then you will always find that the more people, the better the output.
\n
\nIt seemed to me there was a problem in our approach. By comparing outputs, we don’t measure the input that goes into that output, and it’s possible that there is a lot more pain, effort and time that goes into, say, a three authored paper than a solo authored paper. In other words, our approach has blinded us from measuring and understanding major costs associated with collaboration. As a result, we might be too optimistic about it. The risk is that we might ask people to work together while they would actually have better results working separately.
\n
\nAnother important cost that people have not been thinking about is the issue of allocation of credit. The question of the allocation of credit is a new frontier in the research on collaboration. I don’t think that we know a lot about it, so that’s something new I’m exploring with my co-authors Fiona Murray from MIT and Joshua Gans from University of Toronto.
\n
\nThe main argument of our paper is to say, yes, it’s true, collaboration is associated with higher quality work on average, but it has a strong cost in terms of productivity. Besides, collaboration creates a lot of issues concerning credit allocation.
\n
\nWe looked at how credit gets allocated in science. We found evidence, and again, it’s not conclusive, that people are over-rewarded for collaborative work. It’s not clear whether it’s a good or bad thing for society, but it seems that for scientists, it makes more sense to write two co-authored papers than one paper each, alone.
\n
\nFor managers, it is important to keep these trade-offs in mind. If you want to use collaboration to foster the creativity of your employees, you need to know that collaboration also has important costs in terms of efficiency and credit allocation.

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Thought leadership and insights

",[],{"type":"5583","linkType":"8927","id":"8928"},{"id":"8929","type":"5583","linkType":"8930"},{"type":"5583","linkType":"8931","id":"16048"},{"metadata":"23673","sys":"23674","fields":"23675"},{"metadata":"23676","sys":"23677","fields":"23678"},{"metadata":"23679","sys":"23680","fields":"23681"},{"type":"5583","linkType":"8927","id":"8928"},{"id":"8929","type":"5583","linkType":"8930"},{"type":"5583","linkType":"8931","id":"23682"},{"tags":"23683"},{"space":"23684","id":"23685","type":"1893","createdAt":"23686","updatedAt":"23687","environment":"23688","revision":3,"contentType":"23689","locale":"1898"},{"referenceTitle":"23690","image":"23691","altText":"23690","migrationMetadata":"23692"},{"metadata":"23693","sys":"23694","fields":"23695"},{"metadata":"23696","sys":"23697","fields":"23698"},{"metadata":"23699","sys":"23700","fields":"23701"},{"type":"5583","linkType":"8927","id":"8928"},{"id":"8929","type":"5583","linkType":"8930"},{"type":"5583","linkType":"8931","id":"9737"},{"metadata":"23702","sys":"23703","fields":"23704"},{"type":"5583","linkType":"8927","id":"8928"},{"id":"8929","type":"5583","linkType":"8930"},{"type":"5583","linkType":"8931","id":"23705"},{"metadata":"23706","sys":"23707","fields":"23708"},{"metadata":"23709","sys":"23710","fields":"23711"},{"type":"5583","linkType":"8927","id":"8928"},{"id":"8929","type":"5583","linkType":"8930"},{"type":"5583","linkType":"8931","id":"9737"},{"metadata":"23712","sys":"23713","fields":"23714"},{"type":"5583","linkType":"8927","id":"8928"},{"id":"8929","type":"5583","linkType":"8930"},{"type":"5583","linkType":"8931","id":"23715"},{"metadata":"23716","sys":"23717","fields":"23718"},{"type":"5583","linkType":"8927","id":"8928"},{"id":"8929","type":"5583","linkType":"8930"},{"type":"5583","linkType":"8931","id":"15935"},{"metadata":"23719","sys":"23720","fields":"23721"},{"type":"5583","linkType":"8927","id":"8928"},{"id":"8929","type":"5583","linkType":"8930"},{"type":"5583","linkType":"8931","id":"23722"},{"tags":"23723"},{"space":"23724","id":"23725","type":"1893","createdAt":"23726","updatedAt":"23727","environment":"23728","revision":2,"contentType":"23729","locale":"1898"},{"url":"10016","linkText":"21706","openInNewTab":false},{"tags":"23730"},{"space":"23731","id":"23732","type":"1893","createdAt":"23733","updatedAt":"23733","environment":"23734","revision":1,"contentType":"23735","locale":"1898"},{"referenceTitle":"23736","image":"23737"},{"tags":"23738"},{"space":"23739","id":"23740","type":"1893","createdAt":"23741","updatedAt":"23741","environment":"23742","revision":1,"contentType":"23743","locale":"1898"},{"referenceTitle":"23744","image":"23745","altText":"23744","migrationMetadata":"23746"},{"type":"5583","linkType":"8927","id":"8928"},{"id":"8929","type":"5583","linkType":"8930"},{"type":"5583","linkType":"8931","id":"23722"},{"tags":"23747"},{"space":"23748","id":"23749","type":"1893","createdAt":"23750","updatedAt":"23751","environment":"23752","revision":2,"contentType":"23753","locale":"1898"},{"url":"14740","linkText":"21706","openInNewTab":false},{"tags":"23754"},{"space":"23755","id":"23756","type":"1893","createdAt":"23757","updatedAt":"23757","environment":"23758","revision":1,"contentType":"23759","locale":"1898"},{"referenceTitle":"23760","image":"23761","altText":"23760","migrationMetadata":"23762"},{"tags":"23763"},{"space":"23764","id":"23765","type":"1893","createdAt":"23766","updatedAt":"23766","environment":"23767","revision":1,"contentType":"23768","locale":"1898"},{"referenceTitle":"23769","image":"23770","altText":"23769","migrationMetadata":"23771"},{"type":"5583","linkType":"8927","id":"8928"},{"id":"8929","type":"5583","linkType":"8930"},{"type":"5583","linkType":"8931","id":"23722"},{"tags":"23772"},{"space":"23773","id":"23774","type":"1893","createdAt":"23775","updatedAt":"23775","environment":"23776","revision":1,"contentType":"23777","locale":"1898"},{"url":"23778","linkText":"21706","openInNewTab":true},{"tags":"23779"},{"space":"23780","id":"23781","type":"1893","createdAt":"23782","updatedAt":"23782","environment":"23783","revision":1,"contentType":"23784","locale":"1898"},{"referenceTitle":"23785","image":"23786","altText":"23785","migrationMetadata":"23787"},{"tags":"23788"},{"space":"23789","id":"23790","type":"1893","createdAt":"23791","updatedAt":"23791","environment":"23792","revision":1,"contentType":"23793","locale":"1898"},{"referenceTitle":"23794","image":"23795","altText":"23794","migrationMetadata":"23796"},{"type":"5583","linkType":"8927","id":"8928"},{"id":"8929","type":"5583","linkType":"8930"},{"type":"5583","linkType":"8931","id":"11501"},"

How do boards manage the twin demands of their duties to shareholders and responsibilities towards the environment

In this episode of Leadership Playbook, David Jackson, former Company Secretary of BP, joins Tom Gosling, Executive Fellow at the London Business School for a lively discussion on the topic. Using the example of oil and gas companies, David and Tom explore the role of the board versus the CEO when it comes to strategy development. They also consider board responsibilities around maximizing shareholder value balanced against environmental questions. Finally, they look at the role of shareholder preferences, board duties, and ethics, when it comes to ESG.

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Delivering impact: insights from sustainability entrepreneurs

What does it take to launch and scale a sustainability-focused business? In this episode of Entrepreneurship Now, Jane Khedair, Executive Director of the Institute of Entrepreneurship and Private Capital at London Business School, is joined by a diverse panel of impact entrepreneurs, who discuss overcoming problems as a start-up business, their motivations and drivers, and how they accelerated their business development by collaborating with other stakeholders of society. Finally, they consider how to measure the social impact of their ventures, as well as looking at how to find the balance between impact and income.

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Leadership Playbook

When uncertainty is the norm and expectations of leaders are higher than ever, how can you equip yourself with what it takes to inspire your people while tackling big business challenges? London Business School faculty and special guests discuss everything from ethical leadership to effectively leading through disruption in this Think at London Business School series.

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Entrepreneurship Now

From starting up to scaling up, getting your team right to finding the funding you need: what’s it really like to run your own business? Successful founders of ventures reveal the highs and lows of the entrepreneurial journey in this series of interviews for Think at London Business School.

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Good Business

In today’s troubled world the best business leaders are looking beyond profit to purpose and making a positive impact. Join London Business School faculty, alumni and other experts as they explore the role of business in addressing the key challenges facing us all – from inequality to climate change. This series is brought to you by Think at London Business School.

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think ahead

How can you navigate the now and be prepared for what’s next? Listen in each month as we convene a panel of London Business School thought leaders and distinguished guests to debate and discuss a hot topic in the business world and beyond. Fresh perspectives on what matters most, brought to you by Think at London Business School.

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The Why Podcast

Every piece of academic research starts with a question to answer or puzzle to solve. Listen in as London Business School faculty describe how they set about making new discoveries on a subject they’re curious about, what their findings suggest and what the implications are for you and your business. A Think at London Business School podcast.

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What We Did Next

What We Did Next is a Think at London Business School podcast series that features two alumni in conversation about their lives and careers. If you would like to take part in a future episode, please get in touch.

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think ahead is London Business School’s event and podcast series, in which London Business School’s leading faculty and other global experts explore today’s big business issues, giving you future-focused, actionable insights. Our world-class speakers come together to discuss a wide range of relevant topics, including sustainability, AI and the economy

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Subscribe to think ahead podcasts

Spotify
Apple Podcasts

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A career in global business? Or London’s buzzing start-up scene? Learn new skills, secure a lifelong network of trusted peers, challenge your thinking and develop the leadership and general management tools for business success with our unique two-year programme.

Based in a thriving business capital, our MBA gives students the chance to connect with world-renowned leaders and organisations, while experiencing all that London has to offer.

Watch the programme video

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Our world-class MBA is ranked #8 by the Financial Times.
With 100+ electives and flexible exit points, you can build your MBA around your personal career goals.
Join a tight-knit international community of over 53,000 individuals, spanning 160 countries and countless industries.
Enjoy unparalleled access to top global businesses and buzzing start-ups when you gain a base in London.
Experience the highest standards of academic excellence through our highly respected faculty and guest speakers.
Engage with seasoned industry experts in our Career Centre and catch the attention of leading recruiters.

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MBA programme experience

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Term one

Term two

Term three

Term four

Term five

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Dan Vardi did not begin his MBA with the intention of become an entrepreneur
Prestigious Blavatnik Family Foundation Scholarship enabled him to undertake the MBA programme
He and fellow LBS cofounders raised pre-seed funding for Valerann between the first and second year of the MBA
State-of-the-art solution is well positioned to capitalise on the huge global market for automated traffic-management systems

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Collaborate with ambitious professionals and develop your international perspective
Study whilst working – maintain momentum and apply your learning immediately
Realise your leadership potential and take the next step in your career
Secure an internationally respected degree and a global business network for life.

Is it right for me?

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Impact your career. Build on your existing knowledge. Accelerate within your current path or transition to a different area of finance
Combine academic rigour with unrivalled practical exposure
Tailor the programme to suit your goals
Gain a global perspective and join a worldwide network of top finance professionals.

Is it right for me?

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Explore our full programme portfolio

",[],{"type":"5583","linkType":"8927","id":"8928"},{"id":"8929","type":"5583","linkType":"8930"},{"type":"5583","linkType":"8931","id":"28648"},{},["28649","28650","28651"],[],{"type":"5583","linkType":"8927","id":"8928"},{"id":"8929","type":"5583","linkType":"8930"},{"type":"5583","linkType":"8931","id":"28648"},"

Everyone who joins the MBA has different goals, pressures and learning styles while studying. Our intensely experiential programme balances theory and practice with a structure you can tailor to meet your leadership and development needs.

Year One gives you a rigorous and analytical grounding in the techniques and frameworks of global general management. Our Business Fundamentals core and Tailored core enable you to create a programme to suit your goals and development needs.

In Year Two you continue developing your goals. Diverse elective choice reflects the breadth of our faculty's thought leadership. Deepen expertise in a specific area, or broaden your learning. You extend your global focus, engaging with leading companies around the world on a Global Experience, or studying with one of our 30+ academic partners on International Exchange. Many students take more internships and demonstrate their commercial acumen working on a real-world commercial challenges in our Business Project elective.

Throughout your MBA experience, you will encounter different career options, potential employers and world-class recruiters. To help you nail that key position after you complete your MBA, the Career Centre offers one-to-one, group and online training and guidance to help you develop your skills.

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Please view the deadline information on the how to apply page.

",[],{"type":"5583","linkType":"8927","id":"8928"},{"id":"8929","type":"5583","linkType":"8930"},{"type":"5583","linkType":"8931","id":"28648"},"

We host talk and tours on campus, as well as a large range of online events. Please visit our events page to browse all events.

You can also explore a virtual tour of the school here.

",[],{"type":"5583","linkType":"8927","id":"8928"},{"id":"8929","type":"5583","linkType":"8930"},{"type":"5583","linkType":"8931","id":"28648"},"

We have a range of loans and scholarships on offer to support your studies. Please take a look at our Fees, financing and scholarships page to find out more.

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See all MBA FAQs

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