Traidcraft PLC
Subject
Entrepreneurship
Publication Year
2003
Abstract
Towards the end of his first year as Chief Executive, Paul Chandler had launched a strategic review in order to lay the best future path for Traidcraft PLC. As a company with strong principles and an unwavering belief in the role of fair trade in poverty reduction, Traidcraft’s growth to £10 million turnover was no small accomplishment. After 2 years, many successes and much change within and around the organization, Traidcraft was at a critical juncture. Paul needed to quickly chart a course that would lead the PLC forward.
Topic List
Social Entrepreneurship, Leadership, Managing Growing Business, Fair Trade, Organisational Behaviour, Company Restructuring, Strategic Process Review,
Industry
Retail
Publication Event Date
2001
LBS Case Number
CS-03-021
Location
UK/International
Publication Organisation Size
£10,000,000 Revenue in 2001
Project Funder
EU Tender
Publication Research Centre
Entrepreneurship
Supervisor
Robertson, S
Available on ECCH
No
