Three steps to break out in a tired industry
Journal
Harvard Business Review Digital Articles
Subject
Strategy and Entrepreneurship
Publishing details
Harvard Business Review Digital Articles 2015
Authors / Editors
Vermeulen F
Biographies
Publication Year
2015
Abstract
In the article, the author offers tips on how businessmen can effectively compete in a relatively stable and homogenous industry, including the elimination of superfluous things for the chosen customer base, and replacing them with new offerings using analogy.
Available on ECCH
No