Skip to main content

Please enter a keyword and click the arrow to search the site

Resource-based strategies and problem structuring: Using resource maps to manage resource systems


Journal of the Operational Research Society


Management Science and Operations

Authors / Editors

Kunc M H;Morecroft J D W

Publication Year



The resource-based view of strategy seeks to explain why some firms consistently outperform rivals in the same industry by acquiring a unique set of strategic assets (or resources). However, differences between dominant managerial mental models in management teams lead to disagreement at the moment of implementing distinct resource-building strategies. This managerial and cognitive view of strategic decision making and competition lends itself to investigation through problem structuring methods. We suggest that resource maps, as a problem structuring method, can be used to interpret managerial mental models for strategic decision making in terms of resource-building processes. Through resource maps, we represent the system of asset stocks believed to be most important for driving business performance. We illustrate the framework by comparing and contrasting maps of the system of resources (asset stocks) that best characterize two leading firms in the UK commercial radio broadcasting industry.


System dynamics; Problem structuring methods; Strategic planning

Available on ECCH


Select up to 4 programmes to compare

Select one more to compare
subscribe_image_desktop 5949B9BFE33243D782D1C7A17E3345D0

Sign up to receive our latest news and business thinking direct to your inbox


Sign up to receive our latest course information and business thinking

Leave your details above if you would like to receive emails containing the latest thought leadership, invitations to events and news about courses that could enhance your career. If you would prefer not to receive our emails, you can still access the case study by clicking the button below. You can opt-out of receiving our emails at any time by visiting: or by unsubscribing through the link provided in our emails. View our Privacy Policy for more information on your rights.