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Programming in a competitive broadcasting market: entry, welfare and regulation



Publishing details

Regulation Initiative Working Paper Series

Publication Year



It is shown how regulation might be needed in a competitive broadcasting industry to ensure a desirable mix of programming. A model building on the tradition of the existing literature illustrates how different regulatory instruments can be deployed to provide, where necessary, TV firms with appropriate incentives to choose certain programme types. Direct instructions and the use of a tax on profits are two such instruments. The model also considers the effect of entry and there is brief dicussion on regulatory risks. The paper contributes towards the public policy issues connected with broadcasting markets where extensive liberalisation is imminent.

Publication Research Centre

Regulation Initiative (closed)

Series Number



Regulation Initiative Working Paper Series

Available on ECCH


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