Product management audit: design and survey findings
Journal
Journal of Consumer Marketing
Subject
Marketing
Publishing details
Journal of Consumer Marketing 1987 Summer Vol 4:3 p 45-58
Publication Year
1987
Available on ECCH
No
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Journal
Journal of Consumer Marketing
Subject
Marketing
Publishing details
Journal of Consumer Marketing 1987 Summer Vol 4:3 p 45-58
Publication Year
1987
Available on ECCH
No