Out of leftfield: societal issues as causes of product failure
Journal
Business Strategy Review
Subject
Marketing
Publishing details
Business Strategy Review 2007 July Vol 18 p 55-59
Publication Year
2007
Available on ECCH
No
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Journal
Business Strategy Review
Subject
Marketing
Publishing details
Business Strategy Review 2007 July Vol 18 p 55-59
Publication Year
2007
Available on ECCH
No