New brands and the existing market
Journal
Journal of the Market Research Society
Subject
Marketing
Publishing details
Journal of the Market Research Society 1991 Oct Vol 33:4 p 285-300
Publication Year
1991
Available on ECCH
No
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Journal
Journal of the Market Research Society
Subject
Marketing
Publishing details
Journal of the Market Research Society 1991 Oct Vol 33:4 p 285-300
Publication Year
1991
Available on ECCH
No