Impression management and services marketing
Subject
Marketing
Publishing details
In Iacobucci D,Swartz T eds.,Handbook of services marketing,Sage p51-67
Publication Year
2000
Available on ECCH
No
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Subject
Marketing
Publishing details
In Iacobucci D,Swartz T eds.,Handbook of services marketing,Sage p51-67
Publication Year
2000
Available on ECCH
No