Skip to main content

Please enter a keyword and click the arrow to search the site

Equilibrium pricing and advertising strategies for nondurable experience products in a dynamic duopoly

Journal

Managerial and Decision Economics

Subject

Marketing

Publishing details

Managerial and Decision Economics 1993 May/Jun Vol 14:3 p 221-234

Publication Year

1993

Available on ECCH

No


Select up to 4 programmes to compare

Select one more to compare
×
subscribe_image_desktop 5949B9BFE33243D782D1C7A17E3345D0

Sign up to receive our latest news and business thinking direct to your inbox