Does a single response category in a scale completely capture a response?
Journal
Psychology and Marketing
Subject
Marketing
Publishing details
Psychology and Marketing 1996 Vol 13:5 p 457-479
Publication Year
1996
Available on ECCH
No
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Journal
Psychology and Marketing
Subject
Marketing
Publishing details
Psychology and Marketing 1996 Vol 13:5 p 457-479
Publication Year
1996
Available on ECCH
No