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Armed To The Teeth - Answers to Part B

Subject

Marketing

Publication Year

1994

Topic List

Brand Management, Buyer Behaviour, Consumer Behaviour, Double Jeopardy

Industry

Toothpaste

Publication Event Date

1967-1991

LBS Case Number

CS-94-16-D

Location

UK; Japan; US

Project Funder

British Council

Available on ECCH

No


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