Seller beware: the pitfalls of global account management
Journal
California Management Review
Subject
Strategy and Entrepreneurship, Management Science and Operations
Publishing details
California Management Review 2001 Vol 44:1 p 8-20
Authors / Editors
Arnold D;Birkinshaw J;Toulan O
Biographies
Publication Year
2001
Publication Notes
ISSN: 0008-1256
Project Funder
ESRC Research Innovation
Available on ECCH
No