Is your company web savvy?

Sure, we all log onto web sites these days. But do we know how to deploy the web for the good of our own companies? Nina Koiso-Kanttila has reviewed the most salient internet research, and has a revealing quiz for you.

The internet is here to stay; but, still, many executives ask what the internet actually is – and whether it can help their companies prosper and grow. After all the talking and development efforts, is it just a modern version of yellow pages and of a self-service machine? What are the features that would make the medium special? There are many myths about the internet, but there is also a growing abundance of in-depth research.

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