From behavioural insights to business growth
A business’s most valuable asset is its customers. Strategic Branding provides you with the skills to gain and leverage customer and managerial insights. The key aim of this knowledge is to enhance your ability to build and manage brands to drive profits and organic growth.
Strategic branding is for both marketing and non marketing professionals. If you are a senior business decision maker who needs to understand brand value, this programme will provide an underlying framework and tools to strengthen your brand.