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Quick-fire coffee chat with…

Rob Fenton, Alumni Manager, Executive Education at London Business School


1. How do you take your coffee?

I don’t drink tea or coffee. I do, however, like green and fruity teas and hot chocolate.


2. What does your typical day look like?

I’m a morning person so I usually get up relatively early. I often start the day with some exercise and a healthy breakfast before going to work. As I’m new to London Business School, I spend much of my time meeting people around the School, familiarising myself with the people, processes and departments. I’m also reviewing previous alumni activity and exploring how we can continue to build our alumni programme.


3. Do you have a life motto?

There are two Chinese proverbs that resonate with me: “Be not afraid of growing slowly, be afraid only of standing still” and “Water that is too pure has no fish”.

 

4. If you could start a business, what would it be?

Food is one of my biggest passions so I’d love to open a place that serves great food with a friendly atmosphere. My unique stamp would be a focus on good-value honest food. The menu would balance healthy options and comforting treats. The atmosphere would be relaxed – the perfect place to bring people together in a community.

 

5. Who inspires you?

People who continually put others first, who channel their energy into helping others, who have ideas, who show tenacity and passion, and do whatever it takes to make things happen, despite failures and set-backs.


6. In what areas are you an expert?

Event management is one of my strongest areas of expertise, and I love the rewarding feeling of delivering a successful event after months of preparation. I’m also a competent cook, DJ and mountain biker.

 

7. What’s your top tip for marketers?

Think about your audience – how can you make their day better, more interesting or a more informed one? Remember that people are increasingly time-poor, so make your message punchy.

 

8. Where are your favourite places on the planet?

The Croatian islands of Brac and Korcula are special to me. I also love Barcelona. I’m visiting Sri Lanka in April so perhaps I’ll have another place to add to the list.