For your firm to stay competitive, you need your people to innovate. So why don’t they do it?
Dan Cable, Professor of Organisational Behaviour at London Business School, explains that you need to activate their seeking system, that part of their brain that’s naturally curious and hungry to try new things.
How? Through encouraging self-expression, experimentation and personalised purpose. Get them to identify the unique value they bring to your organisation and watch them light up with renewed zest for their jobs.
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