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London Business School Review


Set and shape strategy that works

Rapid transformation rather than fierce resistance is essential for organisations threatened by giant start-ups, says Peter Hinssen

By Peter Hinssen

Imitating great companies can fail to make yours any better – here’s why

By Freek Vermeulen

Heterogeneity in your business could shape your innovative edge

By Freek Vermeulen

AI isn’t all sci-fi. Businesses must adopt new technology now to prepare for the future, says Michael Davies

By Michael Davies

Which customers generate the most profit for your business and does it pay to put their happiness above all others?

By Vasiliki Kostami

Three top insights for tackling succession through targeted next generation development

By Åsa Björnberg

Is forecasting folly? Lucrezia Reichlin weighs up the arguments

By Lucrezia Reichlin

Research by Ahmed Tahoun reveals the changing fortunes of firms associated with Mubarak’s Egypt

By Ahmed Tahoun