London Business School Review
Professor of Strategy and Entrepreneurship; Academic Director of the Institute of Innovation and En...
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Using digital tools to deliver effective marketing campaigns based on customers’ individual interests and spending habits
How booking websites are challenging the sector’s long-established players
We need to rethink the way we monitor the power of the huge companies now dominating the business landscape
Want to get the most of the people who work for you? Here are five things you need to do
Speaking to Julian Birkinshaw, Mike Bracken shares the challenges of turning a civil service website into an intuitive user experience
Should your business be investing in machine-learning technologies?
Will low-cost and simple investment advice from machines boost financial inclusion?
Gary Hamel and Julian Birkinshaw discuss radical change for big corporations
Full transparency brings its own dangers. Dan Cable and Julian Birkinshaw explain
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