Six steps to communicating strategic priorities effectively

Journal

MIT Sloan Management Review

Subject

Strategy and Entrepreneurship

Publishing details

MIT Sloan Management Review 2018 January Research highlight

Authors / Editors

Sull D; Turconi S; Sull C

Biographies

Stefano Turconi

Publication Year

2018

Abstract

Leaders can signal their commitment to a strategy by clearly communicating their strategic priorities to external stakeholders.

Keywords

Strategy; Executing strategy; Developing strategy

Available on ECCH

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