Skip to main content

Please enter a keyword and click the arrow to search the site

Persuasion, pride and prejudice: how ads work

Journal

International Journal of Advertising

Subject

Marketing

Publishing details

International Journal of Advertising 2000 Vol 19:3 p 299-315

Publication Year

2000

Available on ECCH

No


Select up to 4 programmes to compare

Select one more to compare
×
subscribe_image_desktop 5949B9BFE33243D782D1C7A17E3345D0

Sign up to receive our latest news and business thinking direct to your inbox