Skip to main content
London Business School logo

Please enter a keyword and click the arrow to search the site

Or explore one of the areas below

Marketing strategy: a decision-focused approach

Subject

Marketing

Publishing details

8th edition, McGraw-Hill/Irwin

Publication Year

2013

Available on ECCH

No


Select up to 4 programmes to compare

Select one more to compare
×
subscribe_image_desktop 5949B9BFE33243D782D1C7A17E3345D0

Sign up to receive our latest news and business thinking direct to your inbox