Jack Ma at Alibaba: Building a Learning Organisation
Subject
Economics, Economics, Organisational Behaviour
Authors / Editors
Ibarra H; Spungin J
Biographies
Publication Year
2019
Abstract
n September 2018 Alibaba’s co-founder and executive chairman, Jack Ma, announced his plans to step down from the $420 billion Chinese internet company to pursue philanthropy in education. The case describes the evolution of Alibaba’s corporate strategy from Chinese e-commerce pioneer to a complex ecosystem that includes e-commerce, logistics, financial services and infrastructure services; alongside the evolution of the firm’s mission, values, corporate culture, philosophy and iconic leader, Jack Ma. The case was designed to accompany the documentary film about Alibaba, Crocodile on the Yangtze, which chronicles the early days of Alibaba through to its victorious battle with eBay in China.
LBS Case Number
CS-19-004
Location
China
Publication Notes
Available on ECCH
No
