GN Netcom in China - Teaching Note
Subject
Economics
Publication Year
2002
Abstract
The Teaching Note outlines how I use the case in class. The A case serves as a basis to discuss global strategy and its linkage to entry strategies for specific market. The B case outline GN Netcom's actual involvement in China as it was built up in the year 2001 and it serves as basis to discuss the impact of economic recession on a globally operating B2B business.
Topic List
Global Strategy, Entry Strategy, Production Relocation, Duoploy, Logistics, Restructuring, Location of Production
Industry
Telecom Equipment
Publication Event Date
2000-2002
LBS Case Number
TN-02-001
Location
World, China, USA, Denmark
Publication Organisation Size
6000 Employees
Project Funder
HEFCE-HEIF
Publication Research Centre
Entrepreneurship
Available on ECCH
No
