Eden McCallum: Consulting Redefined
Subject
Economics, Strategy and Entrepreneurship
Authors / Editors
Vermeulen F
Biographies
Publication Year
2016
Abstract
Eden McCallum is a Management Consulting firm founded by two ex-McKinsey partners. It has offices in London, Amsterdam and Zurich, and is planning further expansion. The company is founded using a distinctive new business model, based on operating a pool of experienced, freelance consultants. Hence, it operates as a double-sided market. Eden McCallum’s 15 partners secure client projects and then assemble teams of consultants to work on these projects. They screen consultants extensively before admitting them into their pool. Furthermore, the company provides office space, a team of analysts, and operational assistance (in terms of IT, legal, billing, etcetera). The case stimulates discussion in terms of how the company might grow, whether its value proposition can remain distinctive as it expands, and how it can attract and retain the people in the various markets – independent consultants, partners and staff – needed to make further growth a success. In particular, the case explores business model innovation by creating a novel value proposition for employees, i.e., by giving management consultants more control over their time and lives.
Topic List
Business model innovation, Double-sided markets, Market disruption
Industry
Management consultancy
LBS Case Number
CS-18-007
Location
Europe
Available on ECCH
No
