Dancing with Elephants: The Smartix Saga
Subject
Economics, Economics
Publication Year
2001
Abstract
Describes issues facing the founder-CEO of a high-tech start-up in Boston, MA, as he negotiates with multiple large potential partners and investors. The negotiations include a potential business partnership with FleetCenter and Madison Square Garden, and a potential investment from two large venture capital firms. Focuses on the sequencing among the parties, how to resolve conflicting interests among the parties, and the issues facing small entrepreneurial firms trying to negotiate with very large and powerful investors and business partners.; To help students understand some of the key issues facing start-ups negotiating with large organizations.
Topic List
Entrepreneurial finance, Entrepreneurship, Negotiations, Venture capital
Project Funder
European Research Council (ERC)
Available on ECCH
No
