Skip to main content

Please enter a keyword and click the arrow to search the site

Consumer Promotions: Taming the Multibuy Dragon

Subject

Marketing

Publishing details

Centre for Marketing Working Paper

Publication Year

1996

Series Number

No. 96-302

Series

Centre for Marketing Working Paper

Available on ECCH

No


Select up to 4 programmes to compare

Select one more to compare
×
subscribe_image_desktop 5949B9BFE33243D782D1C7A17E3345D0

Sign up to receive our latest news and business thinking direct to your inbox