Calico Cottage Candies - UK Business Plan
Subject
Strategy and Entrepreneurship, Entrepreneurship
Publication Year
1995
Abstract
This is a business plan for a chain of fudge outlets in the UK, modelled after and based upon a license from a successful chain in the United States. The case provides an opportunity to assess a new business idea and the transportability of a successful idea from another country.
Topic List
Entreprenuership, Business Plan, Opportunity Assessment
Industry
Confectionery Retail
Publication Event Date
1989
LBS Case Number
CS-94-041-02
Publication Research Centre
Entrepreneurship
Supervisor
JOHNSON, R M
Available on ECCH
No
