Brand segmentation: a systematic study
Subject
Marketing
Publishing details
in Proceedings of the 1993 Marketing Education Group Annual Conference, vol. 1, 1993, p 439-448
Publication Year
1993
Available on ECCH
No
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Subject
Marketing
Publishing details
in Proceedings of the 1993 Marketing Education Group Annual Conference, vol. 1, 1993, p 439-448
Publication Year
1993
Available on ECCH
No