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When the default just won't do: resilience as the new competitive driver

Journal

Management and Organization Review

Subject

Strategy and Entrepreneurship

Authors / Editors

Jacobides M G;Lang N;von Szczepanski K

Publication Year

2020

Abstract

This COVID-19 crisis has been a shock to us all. While the epidemiological issues rage on, and economic uncertainties rising, it has become clear that this crisis is much more than a contraction. Even when a vaccine emerges, and economic activity resumes, the old normal is history (Grandori 2020). We will be living in a different world, where only the resilient and the bold can survive – let alone thrive. It will take some concerted effort for to not succumb to their natural proclivity to simply repeat what has always worked for them in the past.

Available on ECCH

No


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