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Decision analysis and strategic policy formulation

Journal

Long Range Planning

Subject

Management Science and Operations

Publishing details

Long Range Planning 1977 Vol 10:6 p 23-30

Authors / Editors

Bunn D W;Thomas H

Biographies

Derek Bunn

Publication Year

1977

Abstract

The role of decision analysis in the context of business policy is explored with the aid of a case study of a reorganization situation. This case study provides insights about the implementation of decision analysis in the policy field and also indicates guidelines for managers to follow in adapting the decision analysis approach to the resolution of the policy formulation problem.

Available on ECCH

No


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