ONLINE PROGRAMME
Mastering Digital Marketing in an AI World
Unlock the potential of SEO, social media, Machine Learning, Generative AI strategies and beyond
Programme impact
Develop a framework for digital marketing in an AI world
Apply the latest thinking in modern marketing and become equipped to build an effective omnichannel strategy for your organisation.
- Good for you
Programme Content
Master marketing in a hyper-social digital world.
Advance your marketing career with the latest digital strategies to drive customer loyalty. The programme follows the 3C Framework: how to connect with your audience, how to convert them into customers and how to continuously engage to earn their loyalty.
- What you learn
- How you learn
- Your learning experience
- FAQs
Self-paced flexible online learning
Challenge your thinking with our range of online courses for individuals and teams. During this unique digital learning experience, you’ll embark on a self-paced journey with a dedicated Learning Manager over the course of several weeks. We have a variety of programmes to suit your individual needs, all of which offer access to the expertise of our world-class faculty, no matter where you are in the world, and an e-certificate on completion.
E-certificate on completion
Build credibility with a London Business School e-certificate on completion.
Up to 14 hours of pre-recorded faculty-led lectures
Learn from industry experts through videos, curated content, assignments and - on select courses - live faculty sessions.
10 weeks, 6-8 hours per week
Experience a journey to suit your schedule with self-paced learning over the course of 10 weeks.
Dedicated learning manager support
Benefit from the support of a learning manager to boost your development.
Global online peer network
Connect and reinforce your learnings with an exceptional group of peers from around the world.
E-certificate on completion
Build credibility with a London Business School e-certificate on completion.
Up to 14 hours of pre-recorded faculty-led lectures
Learn from industry experts through videos, curated content, assignments and - on select courses - live faculty sessions.
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Certificate in Management
This programme can also be taken as part of the Certificate in Management. Enhance your leadership approach, hone your business skills and curate your own curriculum with a blend of online and in-person learning.
The fee for the programme is £2,400.* We offer a 25% discount for London Business School Alumni.
London Business School is collaborating with Emeritus to deliver this online programme. Please contact our partner Emeritus for more information on fees and discounts.
*Fees are subject to change.
