The Emergence of Growth Economies and Corporate Giants
Business Insight Series
Tuesday 24 April 2012
Event key details
Date: Tuesday 24 April 2012
Time: 18:30 - 22:00
Location: DIFC Conference and Exhibition Centre
Price: Complimentary £0.00
Organised by: Events office
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With Professor Nirmalya Kumar
Celebrate five years of London Business School’s Dubai Centre; hosted by London Business School and the Gulf Association
The recent recession combined with the rise of China and India has forced multinational companies to reorient their focus to emerging markets. However, the transformation required by developed economies and their corporate giants is not easy. As the locus of opportunity moves from the West to the East, multinational firms have to confront how they should restructure for global success. Do they possess the appropriate mindset, product range, and human resources to exploit these shifts? And where should they locate their innovation capabilities, and potentially, even their headquarters, in order to be better aligned with the new economic reality?
Join Nirmalya Kumar, Professor of Marketing at London Business School to discuss these issues, and examine whether today's low cost destinations of China for manufacturing and India for services, are tomorrow's innovation engines.
Nirmalya was recently awarded the Global Village Award at the Thinkers50 Summit, a conference aimed at celebrating the best and brightest management thinkers in the world. He will be joined at the event by Andrew Scott, Professor of Economics and Deputy Dean (Programmes).
This Business Insight Series event is supported by the Graduating Class Gift of 2009.
19.30 Faculty presentation with Q&A
20.30 Drinks Reception
Tel: +44 (0)20 7000 7240
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