Publications
Books
Global Marketing, by Nirmalya Kumar,New Delhi : Businessworld,2006
Investment Strategies in Emerging Markets, by Saul Estrin and Klaus Meyer, Cheltenham: Edward Elgar, 2004.
Marketing as Strategy: Understanding the CEO's Agenda for Driving Growth and Innovation, by Nirmalya Kumar, New Delhi: Penguin Books India, 2004.
World Class in India: A Casebook of Companies in Transition, by Sumantra Ghoshal, Gita Piramal and Sundeep Budhiraja, New Delhi: Penguin Books, 2001.
Managing Radical Change: What Indian Companies must do to become World Class, by Sumantra Ghoshal, Gita Piramal and Christopher Bartlett, New Delhi: Viking, 2000.
Articles
- 'How Important is Ownership in a Market with a Level Playing Field: The Indian Banking Sector Revisited' by Sumon K. Bhaumik and Ralitza Dimova, Journal of Comparative Economics, Vol. 32, Issue 1: 165-180, 2004.
- 'Going global' by Christopher Bartlett and Sumantra Ghoshal, Harvard Business Review, Vol. 78, Issue 2: 132-141, 2000.
- 'Does Ownership Always Matter? Evidence from the Indian Banking Industry' by Jayati Sarkar, Subrata Sarkar and Sumon K. Bhaumik, Journal of Comparative Economics, Vol. 26: 262-281, 1998.
Working papers
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